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Marketing Head - Professional (Salon Products) Division
ConfidentialAhmedabad, India9 days ago
Job descriptionCollaborate with Sales and Training to drive business growth, loyalty, and service upgrades Drive brand positioning, storytelling, and product education in the salon ecosystem Ensure brand consistency across salon collaterals, POS, merchandising and trade engagement Manage launches of new products, services, and treatments with supporting salon toolkits Plan and execute seasonal campaigns, salon offers, and service-led promotions Manage product sampling, trial programs, and salon incentive schemes Work closely with the Education team to develop marketing collaterals for workshops, webinars, and hands-on training Support in building technical and product education material for salon professionals Drive influencer-led campaigns targeting stylists and salon owners Leverage CRM and loyalty programs to increase frequency and retention of top salons Drive salon-specific digital engagement : WhatsApp campaigns, emailers, and social contests Organize salon education shows, masterclasses, launch events, and brand ambassador activities Build alliances with professional associations, academies, and hairdressing networks Track competitor activities and trends in the salon industry Monitor and evaluate ROI of marketing activities and campaigns Strategic Thinking & Channel Sensitivity Execution Excellence Creativity & Visual Communication Sense Relationship Management Commercial Acumen Digital Fluency (especially for B2B engagement) Master&aposs degree in marketing or equivalent experience 7-10 years&apos prior industry-related marketing experience Experience in working with Salon clients. Strong communication and interpersonal skills Proven knowledge and execution of successful development strategies.
Job Title : Marketing Head - Professional Products
Reporting To : VP - Professional Business
CTC UPTO 41 Lacs (INR) Per Annum
Email : [HIDDEN TEXT]
WhatsApp : +917042386457
Roles & Responsibilities :
1. Channel Marketing Strategy :
- Develop and execute the annual marketing calendar and activation plans specific to the
Salon Professional Channel
2. Brand Management :
3. Promotions & Campaigns :
4. Education & Training Support :
5. Digital & CRM :
6. Events & Partnerships :
7. Market Intelligence & Analysis :
Key Competencies :
Requirement
Job Title : Marketing Head - Professional Products
Reporting To : VP - Professional Business
CTC UPTO 41 Lacs (INR) Per Annum
Email : [HIDDEN TEXT]
WhatsApp : +917042386457
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Skills Required
Brand Management
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Head Marketing • Ahmedabad, India
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