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Email Marketing Specialist

Email Marketing Specialist

ConfidentialHyderabad / Secunderabad, Telangana, India
30+ days ago
Job description

Key Responsibilities :

  • Develop and execute data-driven email marketing strategies aligned with business objectives.
  • Plan and manage end-to-end email campaigns, from conceptualization to deployment.
  • Create engaging content in collaboration with designers and content teams.
  • Optimize email automation workflows to nurture leads and improve conversions.
  • Monitor and analyze campaign performance, using insights to enhance strategies.
  • Conduct A / B testing to improve email design, content, and delivery effectiveness.
  • Ensure compliance with industry regulations and best practices.
  • Manage and grow the email subscriber list with effective acquisition and retention strategies.
  • Collaborate with cross-functional teams to align email marketing with broader marketing efforts.

What We're Looking For :

  • 4+ years of experience in email marketing, preferably in the e-commerce industry.
  • Strong expertise in marketing automation platforms and email marketing tools.
  • Proven ability to analyze key performance metrics and apply insights to optimize campaigns.
  • Excellent copywriting skills with a keen eye for detail and brand consistency.
  • A / B testing experience to refine messaging and engagement strategies.
  • Passion for staying ahead of industry trends and best practices.
  • Skills Required

    Email Marketing, Copywriting

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    Marketing Specialist • Hyderabad / Secunderabad, Telangana, India

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