Senior Customer Development Executive

Ensure width and depth of distribution of Colgate Palmolive products in the given zone and implementation of Customer Development strategies so as to achieve the sales and distribution objectives for the zone.

Job Context :

Ensure effective execution of the Customer Development strategies and roll out of schemes by closely working with the stockists, Distributor Sales Representative and Pilot Sales Representatives across the zone.

Key Accountabilities :

1. Distribution Management :

Trade management.

• Identify new markets / accounts and bring them under direct coverage on a regular basis.
• Ensure addition of specialty wholesalers.
• Ensure stores in route list are classified according to the accurate RE.
• Ensure that SSM efforts are advised to reduce the number of non-purchasers.
• Ensure optimum usage of activations to drive sales.

Ensure sales call efficiency.

2. In-store management :

3. Market Updates :

Secure and draw insights from any competitive information available in public domain regarding :

4. Data based working and communication :

5. Developing and training :

6. Meetings :

7. Reporting :

8. Relationship Building :

Maintain trust and understanding in working with stockists and trade in general, especially partner with key wholesalers to drive business.

Required Qualifications :

Skills Required

Distribution Management, Data Analysis, Sales Strategy, Fmcg, Customer Relationship Management, team training