Organic Link Builder & Outreach Specialist

Job Summary :

As an Off-page SEO, the primary responsibility will be to support the off-page optimization efforts of the SEO team. Your role will involve implementing strategies to improve the website& search engine rankings and increase organic traffic through various off-page SEO techniques.

Key Responsibilities :

• Link Building : Collaborate with the SEO team to identify link-building opportunities and execute link-building campaigns. This includes prospecting for relevant websites, reaching out to website owners, and securing high-quality backlinks
• Outreach and Relationship Building : Conduct outreach to bloggers, influencers, webmasters, and industry professionals to establish relationships, promote content, and acquire backlinks. Maintain a database of contacts and track the progress of communication
• Content Promotion : Assist in promoting content assets, including articles, blog posts, infographics, and videos, across social media platforms, forums, and online communities to drive traffic and generate backlinks
• Guest Posting : Identify posting opportunities on relevant websites and blogs. Write or coordinate the creation of high-quality guest posts that align with the website's content and objectives
• Competitive Analysis : Conduct competitor research to identify their off-page SEO strategies and link-building activities. Analyze their backlink profiles and identify opportunities to replicate or surpass their efforts
• Reporting and Analysis : Monitor and analyze key off-page SEO metrics using tools such as Google Analytics and Semrush. Prepare regular reports on the performance of off-page SEO efforts, including backlink acquisition, traffic growth, and keyword rankings
• Stay Updated : Keep up-to-date with the latest industry trends, algorithm updates, and best practices in off-page SEO. Continuously expand your knowledge and share insights with the team to enhance overall SEO strategies
• You will be measured on growth in high-quality organic links and referring domains.
• You must know how to problem-solve and conduct backlink gap analysis
• You will be expected to report your daily activities.
• Self-regulation is a must.

Education and Work Experience Requirements :

Salary Range :

INR 360000 - INR 500000 per year, Vacation Benefits and Bonuses extra.

Skills Required

google trends , Css, Link Building, Competitive Analysis, Google Analytics, Html