Digital Marketing Executive

Responsibility :

Own and manage Zithara’s digital presence (website, social media, SEO)

Plan and run marketing campaigns across channels to generate leads (LinkedIn, Google, Meta)

Analyse campaign data, track ROI, and optimise based on insights

Build and execute email marketing and lead nurturing workflows

Explore partnerships, events, and communities for brand visibility

Stay updated on industry trends and competitor strategies

Requirement :

1–3 years of experience in digital marketing (preferably B2B SaaS or startups)

Hands-on experience with :

• Ads : LinkedIn, Google, Meta
• Tools : Webflow / WordPress, GA4, HubSpot or similar CRM

Strong understanding of marketing funnels and performance metrics

Creative mindset with analytical thinking

Excellent communication and coordination skills

Bonus : knowledge of SEO and marketing automation tools