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Head of Ecommerce and Quick Commerce

Head of Ecommerce and Quick Commerce

ConfidentialNoida, India
11 days ago
Job description

CTC Up To - CTC : Up To 50 LPA

Job Title : Head – E-Commerce & Quick Commerce

Location : Noida, India

Department : Sales & Digital Growth

Reports To : Managing Director / CEO

About Priyagold

Priyagold is one of India's largest biscuit and confectionery brands with a legacy of entrepreneurial excellence and innovation. With a nationwide presence and strong distribution network, Priyagold is now on a mission to build its E-Commerce and Quick Commerce verticals from the ground up — redefining how India experiences its favorite biscuits and snacks online.

Role Overview

This is not a conventional e-commerce role focused on managing existing listings or optimizing ad spends.

This is a business-building mandate — to conceptualize, launch, and scale Priyagold's E-Commerce and Quick Commerce ecosystem from zero to leadership position.

The ideal candidate is a hands-on builder with an entrepreneurial mindset who has previously launched or scaled online businesses , preferably for a startup, D2C brand, or mid-sized company . The individual must be able to architect the full value chain — from strategy and partnerships to operations, marketing, and team building.

Key Responsibilities1. Strategy & Business Building

  • Define the E-Commerce & Quick Commerce roadmap for Priyagold from scratch — vision, milestones, and revenue targets.
  • Identify the right mix of platforms (Amazon, Blinkit, Instamart, Zepto, BigBasket, Flipkart, etc.) and channel strategy for maximum visibility and profitability.
  • Build the business case, financial model, and execution blueprint for the new vertical.
  • Create and own P&L accountability for the digital business.

2. Partnerships & Listings

  • Leverage strong industry networks to onboard Priyagold across major E-Com and Q-Com platforms .
  • Negotiate strategic partnerships, listings, and visibility placements.
  • Build strong relationships with category managers, account teams, and logistics partners.

    • 3. Supply Chain & Operations

  • Design and operationalize the digital supply chain infrastructure — warehousing, last-mile logistics, and fulfillment systems.
  • Collaborate with internal SCM and manufacturing teams to ensure seamless order flow, demand forecasting, and inventory accuracy .
  • Establish data-driven SOPs for order management, OTIF (On-Time In-Full), and return minimization.

    • 4. Marketing & Growth

  • Work with the marketing team to create a full-funnel digital strategy — product visibility, influencer programs, and performance campaigns.
  • Develop pricing, promotions, and assortment strategies specific to each platform.
  • Use analytics to track CAC, retention, and repeat purchase trends to guide decision-making.

    • 5. Team Leadership

  • Build and lead a high-performing cross-functional E-Commerce team — including operations, marketing, analytics, and performance management.
  • Foster a startup-like culture of agility, ownership, and innovation.
  • Coach and mentor team members for scale-up readiness.

    • Desired Candidate ProfileExperience

  • 8–15 years of total experience with at least 4–5 years in E-Commerce / Quick Commerce leadership roles.
  • Proven track record of building or scaling a digital business from the ground up — not merely managing existing channels.
  • Experience with FMCG / D2C / Food / Beverages categories preferred.
  • Deep network across Amazon, Flipkart, Zepto, Blinkit, Instamart, BigBasket, and logistics partners.

    • Skills & Competencies

  • Strong business acumen and analytical mindset.
  • Expertise in digital sales, operations, and marketing integration.
  • Entrepreneurial, resourceful, and results-driven.
  • Ability to work in a fast-paced, unstructured environment.
  • Excellent negotiation, communication, and leadership skills.

    • What We Offer

  • Opportunity to build Priyagold's digital business from scratch and shape the future of one of India's most loved FMCG brands.
  • Entrepreneurial freedom with direct access to the leadership team.
  • Competitive compensation, performance-based incentives, and long-term growth potential.

    • Ideal Background

    We are not looking for a traditional Key Account Manager from a large FMCG company.

    We want a builder — someone who has taken a brand from zero to scale in the online ecosystem, preferably in a startup, D2C, or growth-stage FMCG environment .

    Would you like me to also create a shorter 'LinkedIn-friendly' version (250–300 words) and a longer internal version (with evaluation criteria and KPIs for hiring use)

  • That way, you can use one for posting and one for the internal hiring process.

    • Skills Required

    e-commerce, Negotiation, Analytics

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