Strategic Retail Partnership Manager

Job Title : Key Account Manager – Modern Trade (MT) Sales

Location : Bengaluru

Brand : DeHaat Honest Farms

About DeHaat :

DeHaat™ is one of India’s fastest-growing Agri-Tech startups, providing end-to-end solutions to farmers using AI and data-driven technologies. With a presence in 12 states and a network of over 1.8 million farmers, we’re revolutionizing Indian agriculture through innovation, sustainability, and impact.

About the Role :

We are looking for a dynamic Key Account Manager – Modern Trade (MT) Sales to drive growth and visibility for DeHaat Honest Farms in the Modern Trade channel. You’ll be responsible for managing key retail accounts, building strong partnerships, and executing strategies that boost product availability, visibility, and profitability.

Key Responsibilities :

🔹 Manage and grow relationships with Modern Trade (MT) partners and retail chains.

🔹 Drive sales targets, category growth, and profitability for assigned accounts.

🔹 Plan and execute joint business plans (JBPs), trade promotions, and visibility initiatives.

🔹 Identify and onboard new retail partners to expand market presence.

🔹 Ensure product availability, in-store branding, and planogram compliance.

🔹 Collaborate with marketing, supply chain, and finance teams for seamless execution.

🔹 Track sales performance, analyze trends, and share actionable insights with leadership.

What We’re Looking For :

• ️ Postgraduate in Business, Marketing, or related field.
• ️ 3–7 years of experience in FMCG / Modern Trade / Key Account Management.
• ️ Strong negotiation, relationship management, and analytical skills.
• ️ Proven track record of achieving sales targets and managing MT accounts.
• ️ Passion for agri-based and sustainable food products is a plus.

Why Join Us :

🌱 Be part of a mission-driven company impacting millions of farmers.

🚀 Work in a high-growth environment with innovation at its core.

🏆 Recognized by NASSCOM, Forbes, ET, Niti Aayog, and Bill & Melinda Gates Foundation.

📢 If you’re ready to grow with us — apply now and be part of India’s Agri-Tech revolution!