Location - Mumbai, Pune, Gurgaon, Chennai, Coimbatore, Bangalore.
The purpose of this role is to work under the direction of a strategist to execute research asks and uncover audience and cultural insights to fuel the communications planning process.
Key responsibilities :
- Understands the media landscape, including leading and emerging media channels / partners (with a skew towards digital)
- Collaborates with internal team to contribute to day-to-day strategic work for client(s)
- Compiles, analyses and interprets information from various research sources (proprietary, syndicated, client provided)
- Helps lead and / or participates in brainstorms
- Contributes to agency or client thought leadership
- Leverages audience data to support strategic deliverables
- Keeps a pulse on cultural trends and movements
Interested candidates can directly drop their resume to [HIDDEN TEXT]
Skills Required
media landscape, audience data