Assistant Manager – Product Marketing

We're Hiring : Assistant Manager Product Marketing

Location : Mumbai

Experience : 12 Years

Mode : Permanent | Joining : Immediate

Industry : Fintech / SaaS / B2B Tech

Key Responsibilities :

GTM Planning for product / partner launches

Set up merchant journeys (MLCM programs)

Track key metrics : MAU, feature adoption, cross-sell

Collaborate on sales enablement content (FAQs, decks)

Manage GTM checklists for go-live readiness

Technical Skills (Mandatory) :

~ GTM execution & product positioning

~ Campaign management (web / mobile)

~ Metrics tracking & ROI analysis

~ Tools : Jira, ZOHO CRM, Google Analytics, CMS (Strapi)

~ MoEngage / CleverTap / WebEngage

~ Strong communication & cross-functional collaboration