Head of Retail (Luxury Bridal & Occasion Wear)
Location : [Kolkata / Delhi]
Role Overview
Own the end-to-end retail P&L and in-store experience. You will drive revenue, profitability, clienteling, and brand standards across existing stores, new openings, exhibitions / pop-ups, and
shop-in-shops—while tightly integrating merchandising, CRM, and marketing.
Key Responsibilities
Strategy & P&L
build monthly / quarterlyAOPs and OTB.
Plan network expansion (SIS / pop-ups), feasibility, and launch playbooks.
Store Operations & Experience
Standardize SOPs : appointment booking flow, bridal trials, alterations / TATs, after-sales, exchanges.
Ensure daily excellence on conversion, ATV, UPT, appointment–to–sale, and service SLAs.
Clienteling & CRM
Build a high-touch clienteling engine : VIP lists, wedding planners, stylists, concierge services, post-purchase care.
Own CRM stack (journeys, WhatsApp / email, cohorts, repeat rate, RFM), and client data hygiene.
Merchandising & Inventory
Translate design calendar to retail : assortment curation by store, size depth, colorways, occasion capsules.
target healthy inventory turns and days of cover.
People & Training
design incentives linked to KPIs.
Run a “Luxury Selling & Bridal Advisory” academy : etiquette, fittings, cross-sell, objection handling.
Must-Have Experience
≥3 years leading multi-store P&L.
Proven success in appointment-led selling (bridal / couture / occasion wear preferred).
Strong merchandising / OTB skills and CRM / clienteling expertise.
willingness to travel
Nice to Have
Network with stylists, wedding planners, and luxury concierges.
Experience in trunk show ,luxury collaboration and running exhibitions / trunk shows.
Fashion / Retail Management degree or equivalent.
Director • New Delhi, Republic Of India, IN