Manager Admissions & Marketing

Job Description : Manager Admissions & Marketing

Location : Bangalore

Institution : Bangalore School of Design & Technology (BSDT)

Remuneration : Competitive and aligned with industry standards

About BSDT

Bangalore School of Design & Technology (BSDT) is a premier institution committed to fostering creativity and innovation in the field of design. With specialized programs in Interior Design, Graphic Design, UI / UX, and more, we empower students to transform their passion into impactful careers. As we scale to the next phase of growth, we are seeking a high-performing Manager Admissions & Marketing to lead our enrollment and brand-building initiatives.

Position Overview

As the Manager Admissions & Marketing , you will be a key part of the senior leadership team, directly driving student admissions, lead generation, and marketing strategies. You will be responsible for crafting and executing full-funnel admission campaigns — from lead generation to final enrollment — and building strong visibility for BSDT across Bangalore and beyond.

This is a hands-on role that demands strategic thinking, leadership, data fluency, and a go-getter attitude.

Key Responsibilities

• Admissions Strategy & Execution :

o   Own the full admissions funnel and ensure quarterly intake targets are met.

o   Convert leads via CRM systems, in-person counselling, and re-engagement campaigns.

o   Visit schools, host open houses, and represent BSDT at educational events and fairs.

o   Develop and execute physical, digital, and social media marketing strategies.

o   Collaborate with the performance marketing and content team to drive brand awareness and leads.

o   Work with admission consultants, influencers, and strategic partners.

o   Lead and manage a team of telecallers, counselors, and marketing staff.

o   Conduct daily huddles, review reports, and drive performance improvements.

o   Provide strategic input on course positioning, messaging, and outreach efforts.

o   Track key metrics such as Cost Per Lead (CPL), conversion rate, application-to-enrollment ratio.

o   Analyze trends to optimize campaign strategies and resource allocation.

o   Be the face of BSDT to prospective students, parents, and institutional partners.

o   Ensure brand voice and communication remain consistent and compelling across channels.

Desired Skills & Experience

Educational Qualifications

Other Requirements

Working Hours & HR Policy

Application Process

To apply, send your resume, cover letter, and any relevant portfolio of work to [HIDDEN TEXT] . Please mention Admissions & Marketing Manager in the subject line. Shortlisted candidates will be contacted for interviews.

BSDT is an equal opportunity employer and values diversity. We encourage candidates from all backgrounds to apply.

Skills Required

Digital marketing tools, Admissions marketing, CRMs, Lead management workflows