Brand Manager - Luxury
The Sleep Companymumbai, India22 days ago
Job description4–8 years of brand marketing experience. Prior exposure to premium or luxury categories (beauty, lifestyle, hospitality, auto, fashion, etc.) preferred. Proven experience in building or scaling a new brand / business (early-stage experience a big plus). Hands-on mindset — someone who enjoys rolling up sleeves and turning ideas into action. Strong storytelling, aesthetic, and consumer understanding skills.
We’re building something new. At The Sleep Company, we’re embarking on an exciting new business within our ecosystem — and we’re looking for a Brand Manager who can help shape it from the ground up.
Key Responsibilities
- Lead the 0→1 brand journey — from insight to positioning to go-to-market.
- Build a distinct premium / luxury brand identity that resonates with discerning consumers.
- Partner closely with founders, design, and product teams to shape offerings, packaging, and storytelling.
- Drive launch strategy, content, digital presence, and early traction campaigns.
- Track performance and iterate quickly in a fast-paced, start-up-within-a-scale-up environment.
Requirements
Why Join Us
You’ll be part of founder’s office backed by the brand that’s redefining comfort in India. This is a rare opportunity to build a new business from scratch, with the resources, backing, and agility to make it big.
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Brand Manager • mumbai, India
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