Responsibility Area
Key Activities
Indicative Performance Measures
Financial / Strategy
- Budgeting / cluster AOP
- Provides inputs pertaining to sales performance, manpower requirements, market competition, sales projection s as an input to AOP etc.
- Estimates marketing budget for the cluster as an input to AOP including promotions / sales manpower / broker commissions
- Recommends allocations from budget
- Provides BD team with inputs on product pricing for new deals
% Budget Variance
Minimum occurrences of unbudgeted / unforeseen expenses
1. Sales Planning and Strategy
Creates and recommends a sales strategy for achievement of assigned sales targets e.g launch plan for new projectAssigns sales targets to teamTracks the Sales Inventory (through Sales Force, SAP )Meeting Annual Sales Targets
Sales Inventory
Operational
Creation of a network of channel intermediariesLooking for new opportunities to form channel partnerships.Maintaining the paper work related to channel partner registration.Creating and maintaining a database of channel partnersMeeting Sales targets from Channel Network.Timely availability of marketing support to various channel partners.Proper documentation of channel partner registration.Timely and accurate MIS reports.Managing Channel networkMaking visits to channel partners and training their teams.Following up with channel partners to meet their targets.Maintaining MIS records of channel performance.To keep track of invoices from channel partners and payments.Lead GenerationEnsure updation of leads databaseExplores new opportunities in corporate sales in the clusterMakes sales pitch to corporate and institutional bodies in the regionNo. of leads generated
Sales AdministrationEnsures management of all aspects of after-sales relationship with customersBooking of sales into SAPDocumentation of saleBilling as per completed milestoneCollectionSales AccountingUpdating data into SAPEnsures sales data is maintained in systemReviews periodic MIS reports prepared by teamCompliance to documentation requirements
Process
Process AdherenceComplies with company defined guidelines and processesAdheres to project timelines% Process compliance
Process ImprovementIdentifies processes / procedures in own work area that need improvementRecommends process improvement ideas to streamline efficiency / costs / productivityUndertakes process improvement activities in own work areaInitiatives taken
Impact of process improvement ideas
People
Performance Management
Defines and sets work objectives for team membersBalances work allocation in teamReviews tasks completed by team members and conduct regular performance reviewsCompletes performance appraisals of teamAttrition%