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Senior Manager Product Marketing

Senior Manager Product Marketing

ConfidentialPune
16 days ago
Job description

Job Summary

  • Drive positioning, and messaging and create compelling content for Icertis s new product launches and product enhancements for Integrations including SAP and Microsoft.
  • Act as a customer advocate in communicating the value proposition of Icertis products and specific features to the different personas we market to.
  • Be a prolific content creator, both producing pieces individually and managing third parties to produce campaign content, presentations, technical white papers, blogs, and product demo videos.
  • Create sales enablement content and drive internal sales enablement ensuring relevant stakeholders understand product functionality and pricing and how to position to potential prospects.
  • Ensure successful product release & launch collateral as well as refine our ongoing marketing strategies and execution.
  • Experience and ability to create Analysts brief and RFI responses.
  • Analyze Market trends and lead the competitive intelligence for your product portfolio and ensure internal stakeholders have the appropriate training and content to effectively position Icertis against the competition.
  • Excellent leadership, execution, and prioritization skills, able to manage complex projects in a fast-paced environment and regularly deliver on key milestones.
  • Sales focused, business outcomes mindset with exacting attention to detail and a creative and open-minded approach to problem solving.
  • Persuasive storyteller, with superior written, verbal, and visual communication skills
  • Strong understanding of the B2B Enterprise SaaS market.
  • Data insights and analytic skills you must be able to understand the role digital marketing plays in product awareness and lead generation for your product suite.
  • Experience, knowledge and / or understanding of product marketing within a consultative / solution selling model.
  • Independent, self-starter who can prioritize and drive deliverables to execution with minimal supervision and that can engage with the product team to get things done.
  • Excellent interpersonal skills to deal professionally with executives and multiple teams across the globe.
  • This role is part of the Icertis Product Marketing team and will report to the Director, Product Marketing.

What you will bring :

  • 6 to 10 years of product marketing experience in SaaS.
  • Experience in SAP and Microsoft tools is an added advantage.
  • Exceptional written and verbal communication skills.
  • Experience with hands-on content development including product collateral, blogs, product demos, sales presentation material and other forms of content designed for external and internal consumption.
  • Skilled storyteller who can craft compelling messages across personas and audiences.
  • Experience with B2B product marketing and sales enablement.
  • Proven success leading and executing development and product go-to-market plans for Enterprise customers.
  • Exceptional analytical and strategic thinking abilities.
  • Collaborative and team-oriented, with an ability to build strong working relationships across levels and departments.
  • Self-motivated and doesnt wait for prescriptive direction, capable of working in a fast-paced, dynamic environment.
  • Exceptional ability to communicate effectively with multiple audiences, from C-level to entry level, both internal and external.
  • Strong understanding of SaaS business models and product-led growth strategies.
  • Deep technical product understanding with experience launching complex enterprise management and platform features.
  • Skills Required

    Product Management, Sap, Sales, Contract Management, Digital Marketing, Product Marketing

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    Product Marketing Manager • Pune

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