About the Role :
As the Business Development Manager Retail Store Expansion, you will be responsible for driving Trayas offline retail footprint across India.
You will identify high-potential markets, scout and secure retail locations, and support store launch operations end-to-end.
This is a key growth role that blends strategy with execution and requires strong analytical, negotiation, and relationship-building Responsibilities
- Retail Expansion Strategy : Develop and execute a retail expansion roadmap in alignment with
brand goals and customer base.
Market Research : Conduct research to identify high-demand locations based on customer demographics, footfall data, and competitor presence.Location Scouting : Identify, evaluate, and finalize store locations.Lease Negotiation : Negotiate terms with landlords and property agents, manage legalagreements, and ensure cost-effective deals.
Cross-Functional Coordination : Collaborate with design, operations, and marketing teams to ensure timely and successful store launches.Budget : Work with finance to manage budgets per store.Relationship Management : Build long-term relationships with landlords, and property consultants.Compliance & Licensing : Ensure all licenses, permits, and operational compliances are in place before store launch.Key Requirements
7+ years of experience in business development, retail expansion preferably in D2C, lifestyle or beauty brands.Strong understanding of the retail landscape across metros and Tier 1 cities in India.Proven experience in identifying store locations and handling end-to-end expansion lifecycle.Excellent negotiation and vendor management skills.Ability to work cross-functionally in a fast-paced, high-growth environment.Strong analytical mindset and problem-solving skills.Willingness to travel frequently.(ref : iimjobs.com)