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Key Account Management
Saaki Argus & Averil ConsultingChennai, Tamil Nadu, India30+ days ago
Job type
- Quick Apply
Job descriptionCreate and implement tailored sales strategies for the institutional channel, aligned with overall business objectives. Achieve monthly, quarterly, and annual sales targets for institutional accounts. Track and monitor key sales metrics such as sales volume, revenue, and profitability to ensure targets are met. Collaborate with internal teams (marketing, supply chain, finance) to ensure smooth order processing, timely delivery, and alignment on promotional strategies. Build and maintain strong relationships with key decision-makers within institutional accounts. Conduct regular meetings and reviews with clients to address issues, evaluate performance, and identify future growth opportunities. Ensure products receive prominent shelf placement and are well represented within client locations. Develop and execute in-store and on-premises visibility plans, ensuring effective placement of products in client locations. Work with marketing teams to develop promotional strategies and customized offers for key accounts. Ensure institutional partners are equipped with the necessary marketing materials, promotions, and merchandising to drive product awareness. Provide regular updates and reports to senior management on sales performance, client feedback, and market dynamics. Analyse market trends, competitor activities, and consumer behaviour to recommend adjustments in strategy. Maintain a detailed database of all institutional clients, including business activities, commercial details, and client profiles.
About client :
One of the leading Beverage Manufacturing company.
Experience :
Minimum 3-6 Years Experience.
Qualification : MBA Must.
Key Responsibilities :
1.Account Management & Business Development
- Manage and nurture relationships with key institutional clients across PAN India, ensuring high customer satisfaction.
- Develop new business opportunities by identifying potential institutional clients (hotels, hospitals, corporates, educational institutions).
- Conduct negotiations for contracts, pricing, and service level agreements (SLAs) with institutional buyers.
- Drive business growth by introducing new product lines and ensuring existing product penetration in accounts.
2.Sales Strategy & Execution
3.Customer Relationship Management
4.Promotions, Merchandising & Brand Visibility
5.Market Insights & Reporting
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Account Management • Chennai, Tamil Nadu, India
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