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Media & Marketing Manager
ConfidentialBengaluru / Bangalore30+ days ago
Job descriptionStrong understanding of offline media planning and marketing fundamentals. Hands on experience with planning and buying across ATL media Deep understanding of media measurement and tracking tools & methodologies (YUMI, MAP, TGI, GWI, IRS and GA). Bachelor / Master Degree in Marketing / Media. 2 to 4 years of media planning experience at a network media agency on B2C brands or experience of working with new age brands driving business results. Experience working on automotive brands & new age brands / growing categories is a plus.
Position : Media & Marketing Manager
Location : Bengaluru
General shift and 6 days working
Experiences : Overall 2 to 4 years of media planning experience at a network media agency on B2C brands or experience of working with new age brands driving business results.
What youll do :
- Develop integrated media plans with agency teams primarily on Offline channels
- Coordinate the execution of media campaigns across TV, Radio, Print, and OOH with Media and creative agencies
- Ensure timely deployment and target delivery of campaigns.
- Liaison with media agency and keep track of various media reports and finance related tasks
- Analyze campaign performance to arrive at actionable learnings & maximize business impact
- Collaborate with cross functional teams to scale business contributions of owned media
Skill Required :
Qualification / Experience
Skills Required
B2C, Marketing Manager, Media
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Marketing Manager • Bengaluru / Bangalore
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