Description
QBurst is undergoing an exciting AI-led transformation, and we’re seeking a strategic thinker to shape the future of our digital marketing services.
Experience : 8 to 12 years
Location : Bangalore, Chennai, Noida, Trivandrum, Kochi, Calicut and Thrissur
Responsibilities :
- Own end-to-end digital marketing strategies aligned to business goals
- Design / optimize omnichannel journeys (web, email, mobile, social, paid)
- Translate goals into data-backed campaign plans with clear KPIs
- Build reporting frameworks; track, analyze, and optimize performance
- Conduct competitor / market research to identify trends and gaps
- Provide consultative guidance to clients and internal stakeholders
- Collaborate with design, dev, content, and analytics for execution alignment
- Advocate AI-assisted marketing (audience modeling, testing automation)
Requirements :
Proven experience crafting and executing omnichannel strategiesHands-on with or similar MAPs / CDPs SFMC, HubSpot, Adobe Campaign, AEPExposure to marketing Analytics, Paid Media, SEO, and Email / LifecycleExperience developing and engagement plans customer journey frameworksStrong analytical and presentation skills; stakeholder influence capabilityExposure to Agile / PMP Project management