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Head of Marketing
ConfidentialIndia, Hyderabad / Secunderabad, Telangana1 day ago
Job descriptionMarketing Strategy & Execution : Drive B2B marketing aligned with revenue goals, run lead-gen campaigns to build a strong sales pipeline. Brand & Communication : Own brand positioning, messaging, content, social media, and PR to enhance visibility and thought leadership. Events & Partnerships : Lead conferences and events to boost engagement and conversions; collaborate with sales for ROI. Performance & Analytics : Track KPIs, optimize spend, and deliver regular performance insights to leadership. Experience : 8–12 years in B2B marketing, preferably in SaaS, healthtech, or enterprise solutions. Proven Track Record : Demonstrated success in designing and executing marketing strategies that drive measurable revenue growth. Leadership Skills : Ability to lead cross-functional marketing teams and collaborate effectively with sales and product teams. Expertise : Strong background in lead generation, content marketing, digital marketing, events, and PR. Communication Skills : Exceptional written, verbal, and presentation skills. Analytical Mindset : Proficiency in marketing analytics, CRM tools, and campaign performance optimization. Be part of a winner – A Series B-funded, high-growth startup with patented technology, trusted by 1000+ companies across industries. Shape the future of health-tech – Work on cutting-edge solutions in one of the fastest-growing domains. High-impact role – Direct exposure to top management, influencing strategy and outcomes. Thriving in a dynamic, flat-hierarchy environment with a "fast fail, fast learn" culture that empowers experimentation and rapid iteration. Career acceleration – ESOPs, attractive performance-based incentives, and the possibility of multiple promotions within a year. Empowered environment – Dynamic startup culture, flat hierarchy, and a "fast fail, fast learn" approach. Holistic growth – 360-degree appraisal process and learning opportunities beyond your function. Well-being matters – Comprehensive medical benefits and fitness perks, including gym, yoga, Zumba, and more.
Role : Head of Marketing
Location : Hyderabad
Reporting To : Head of Revenue Officer (CRO)
Role Overview
The Head of Marketing will lead ekincare's marketing strategy and execution across lead generation, B2B marketing, events, conferences, social media, content, and PR . The role will be instrumental in driving brand visibility, generating qualified leads, and enabling the sales and customer success teams to achieve revenue targets.
Success Metrics :
- Deliver 5% QoQ / 20% YoY qualified lead growth
- Generate 4X pipeline vs marketing spend
- Drive brand presence through 20+ events / year
- Increase digital engagement (website & social) by 40%.
Key Responsibilities
Key Requirements
Why Join ekincare
At ekincare, we are not just building a product — we are redefining how India experiences corporate healthcare. This is an opportunity for high-caliber professionals who want to create meaningful impact at scale and fast-track their careers.
If you are serious about your career and ready to operate at the top of your game, ekincare is where you belong.
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Skills Required
CRM Tools, Digital Marketing, Pr, Content Marketing, Marketing Analytics, Lead Generation, Events, B2b Marketing
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Head Of Marketing • India, Hyderabad / Secunderabad, Telangana
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