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Head Of Marketing

Head Of Marketing

ConfidentialHyderabad / Secunderabad, Telangana
21 days ago
Job description
  • Own Execute Demand Generation Strategies :   Design and implement high-impact, multi-channel demand generation campaigns that drive pipeline growth and accelerate sales.
  • Leverage Martech Data-Driven Insights :   Work with cutting-edge marketing automation, CRM, and analytics tools to optimize campaign performance and maximize ROI.
  • Cross-Functional Impact :   Partner closely with sales, inside sales, creative teams, and other stakeholders to align marketing with revenue goals.
  • ABM Targeted Engagement :   Execute account-based marketing (ABM) strategies to attract and nurture high-value prospects through personalized content and engagement.
  • Multi-Channel Execution :   Effectively expand and manage demand generation programs across search, social media, content marketing, webinars, video, and website optimization.
  • Optimize Revenue Reduce Leakage :   Implement best practices to maximize marketing efficiency and ensure marketing-qualified leads (MQLs) seamlessly transition into sales-qualified leads (SQLs).
  • Market Intelligence Positioning :   Own competitive research, buyer insights, and value proposition messaging to position NetCom Learning as a market leader among decision-makers in B2B and B2G segments.
  • Sales Enablement Collaboration :   Ensure the sales team is equipped with the right messaging, sales collateral, and lead insights to drive conversions and close deals.
  • Process Performance Management :   Oversee marketing automation processes, CRM integrations, and reporting dashboards to track lead flow, campaign effectiveness, and ROI.
  • Optimization Analytics :   Track key performance metrics, analyze campaign effectiveness, and continuously optimize strategies using Google Analytics, SEO tools, and marketing automation platforms.
  • Team Leadership Development :   Manage and mentor a team of 10-12 marketing professionals while fostering a culture of innovation, accountability, and performance excellence.

    • Who Are We Looking For

    • 8+ years of experience in demand generation, digital marketing, or B2B marketing roles
    • Expertise in omni-channel marketing, including search, social, content, and email marketing
    • Strong understanding of marketing automation, CRM systems, and lead scoring methodologies
    • Analytical mindset with a deep understanding of campaign measurement and performance optimization
    • Experience in ABM, inbound marketing, and sales enablement strategies
    • Strong leadership, project management, and cross-functional collaboration skills
    • Experience in the training or education industry is a plus

      • You ll fit in by

    • Thinking like an owner
    • Communicating with honesty, candor, and respect
    • Being resourceful and creative
    • Acting with empathy

      • You ll love it because

    • You will create and share meaningful, solution based tools
    • You will have autonomy and growth opportunities
    • You will collaborate with other brilliant minds

      • Role :   Marketing Manager

      Industry Type :   IT Services & Consulting

      Department :   Marketing & Communication

      Employment Type :   Full Time, Permanent

      Role Category :   Marketing

      Education

      UG :   Any Graduate

      PG :   Any Postgraduate

      Skills Required

      Leadership Development, Performance Management, Email Marketing, Social Media, Project Management, Analytical

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    Head Of Marketing • Hyderabad / Secunderabad, Telangana