About the job
Job Description
We are looking for a Digital Marketing Specialist to join our team and take charge of planning, executing, and optimizing our digital marketing activities. The ideal candidate is passionate about digital growth, understands online consumer behavior, and knows how to leverage different channels to deliver measurable results.
Key Responsibilities
Develop and manage digital marketing campaigns across multiple platforms (Google, Facebook, LinkedIn, etc.)
Plan and execute SEO / SEM, email marketing, content marketing, and social media campaigns
Monitor and analyze campaign performance, providing actionable insights to improve ROI
Research market trends, competitors, and new tools to enhance digital strategies
Collaborate with the content and design teams to create engaging marketing assets
Ensure all campaigns align with brand identity and overall business objectives
Requirements
Bachelor’s degree in Marketing, Communications, or a related field
At least 2 years of experience in digital marketing
Hands-on experience with Google Ads, Facebook Ads Manager, and other digital ad platforms
Strong knowledge of SEO, SEM, and social media management
Analytical mindset with proficiency in tools such as Google Analytics and similar platforms
Excellent communication and project management skills
Creative thinking with the ability to adapt quickly to a fast-paced environment
Benefits
Competitive salary and performance-based bonuses
Opportunities for career growth and professional development
Collaborative and innovative work environment
Involvement in diverse projects with real impact
Digital Marketing Specialist • Delhi, India