Team Member- Digital Marketing

Responsibilities :

• Digital Strategy : Develop and execute comprehensive digital marketing strategies aligned with overall business goals and target audiences
• Campaign Management : Plan, implement, and optimize digital campaigns across various channels, including social media, email, SEO, SEM, and display advertising
• Content Creation : Collaborate with content teams to create engaging and relevant digital content, including articles, graphics, videos, and infographics
• Social Media Management : Manage social media platforms, create content calendars, engage with audiences, and analyze performance metrics
• SEO and SEM : Optimize website content for search engines (SEO), manage pay-per-click (PPC) campaigns, and analyze keyword performance
• Email Marketing : Develop and execute email marketing campaigns, including segmentation, automation, A / B testing, and performance tracking
• Analytics and Reporting : Monitor, analyze, and report on key digital marketing metrics, providing insights for continuous improvement
• Website Optimization : Collaborate with web developers to enhance website user experience, optimize landing pages, and increase conversion rates
• Budget Management : Manage digital marketing budgets, allocating resources effectively to achieve maximum ROI
• Market Trends : Stay updated on digital marketing trends, emerging technologies, and industry best practices

Skills Required

Marketing Budget, Email Marketing, Marketing Strategies, Content Creation, Advertising