Clevertize - Account Strategist

Job Title : Account Planner.

Location : Bangalore, India.

Experience : 5-8 years.

Company : Clevertize A rapidly growing creative-led integrated marketing agency.

About Us :

Clevertize is a dynamic, rapidly expanding creative-led integrated marketing agency committed to delivering innovative brand solutions.

We work across diverse categories and pride ourselves on blending creativity with data-driven insights and emerging technologies like AI.

Role Overview :

We are seeking an experienced Account Planner with 4 to 7 years of experience to join our Bangalore team.

The ideal candidate will have a strong background in agency planning, with exposure to digital and media departments.

This role requires strategic thinking, excellent communication skills, and a passion for integrating AI into marketing strategies.

Key Responsibilities :

• Develop effective brand strategies aligned with client objectives.
• Collaborate closely with brand management and creative teams to shape brand messaging and creative execution.
• Serve as a strategic partner and advisor for clients on ongoing brand initiatives.
• Create comprehensive brand identity documents, including brand personality, positioning, and archetypes.
• Develop brand communication plans and roadmaps tailored to client needs.
• Write and manage creative briefs in partnership with brand teams.
• Conduct primary research and analyze consumer insights and behavioral patterns.
• Identify growth opportunities that benefit both Clevertize and our clients.
• Explore and recommend innovations, automation tools, and AI integration to enhance efficiency and maintain a forward-thinking approach.

Required Skills and Qualifications :

(ref : iimjobs.com)