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Design Director

Design Director

LearningMatePanchkula, Haryana, India
29 days ago
Job description

We are seeking an Associate Director – Media and Design to help drive and scale our media and visual content strategy of educational materials within the EdTech landscape. In this leadership role, you will play a critical part in visualising and executing high-impact media solutions, mentoring creative teams, and advancing innovation through emerging tools and technologies. You will collaborate closely with senior stakeholders and guide mid-level talent to deliver next-generation learning experiences that are visually compelling, globally relevant, andpowered by intelligent media workflows.

Key Responsibilities

Design and Media Leadership

  • Lead the conceptualization and development of digital learning assets including microlearning modules,blended and self-paced courses, motion design, and immersive media (AR / VR / XR).
  • Ensure all design and media outputs meet instructional integrity, brand alignment, accessibility, and project-specific quality standards.
  • Collaborate with instructional design and engineering teams to ensure seamless integration of visual and media elements within digital learning environments.

AI & Automation Integration

  • Lead the exploration, testing, and adoption of AI-powered tools (e.g., ChatGPT, Synthesia, Pictory, Descript, Canva Magic) for accelerated design, localization, personalization, and media creation.
  • Embed automation and generative AI into media production pipelines to drive scale, reduce turnaround time, and maintain creative quality.
  • Customer-Focused Innovation

  • Understand and translate client and market expectations into innovative, scalable, and high-impact design and media solutions.
  • Represent the design and media function in pre-sales, solutioning, pilot reviews, and stakeholder presentations.
  • Team Mentorship & Capability Building

  • Inspire, coach, and upskill a cross-functional team of designers, video editors, animators, and media producers.
  • Organize knowledge-sharing sessions, tool-based workshops, and sprint reviews to promote continuous team development.
  • Innovation & Industry Alignment

  • Maintain a strong pulse on global trends in design, media, AI, learner engagement, and content automation.
  • Lead initiatives to evaluate and integrate emerging technologies and creative methodologies that enhance content quality and learner impact.
  • Education :

    B.Des or M. Des is a must.

    Preferred Experience

    A minimum of 12 years of experience in media and design, including at least 5 years in a leadership or project management role, preferably within the Media, Design, or EdTech domains.

    1. Experience in Global Learning Deployments / Enterprise Tech Clients / Educational Institutions.

  • Proven ability to work on content / media projects for global audiences, adhering to regional guidelines, localization needs, and cultural sensitivities.
  • Comfortable adapting design / media approaches for large-scale deployments across geographies or learning environments.
  • 2. Familiarity with K-12, Workforce Development, Certifications, or Technical Skill-Based Learning

  • Experience designing or producing content for online courses, apps, games, certification programs, vocational training, or professional upskilling.
  • Understanding of pedagogy, adult learning principles, digital credentialing, and skills-first design approaches.
  • 3. Leadership with implementing GenAI in Learning / Training Environments.

  • Hands-on development with Generative AI tools (e.g., ChatGPT, Midjourney, Synthesia, RunwayML) applied to content creation, localization, or media automation.
  • Ability to evaluate and integrate AI-driven solutions in design and media workflows to improve efficiency and creativity.
  • Keeps abreast of ethical considerations and accuracy validation in AI-assisted content development.
  • 4. Strong Storytelling, Visualization, and Data Interpretation Skills

  • Expert at designing narrative-driven, visually engaging learning experiences that improve comprehension and retention.
  • Ability to convert complex educational or technical data into clear visual media (infographics, dashboards, explainer videos).
  • 5. Demonstrated Ability to Manage Cross-Functional Teams and Support Stakeholder Communication.

  • Collaborates effectively with Instructional Designers, SMEs, Tech Leads, and PMs to ensure cohesive delivery.
  • Confident in presenting media strategies or prototypes to internal and external stakeholders, incorporating feedback into final products.
  • LearningMate is an equal opportunity employer. We commit to celebrate diversity, equity and inclusion in the workplace.

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    Director Design • Panchkula, Haryana, India

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