Product Content Marketer

About the Role : We’re expanding our Product Marketing team and looking for talented marketers who can tell compelling stories, shape brand perception, and drive product adoption. You'll be instrumental in crafting a wide range of content—from web pages, blogs, and ebooks to email campaigns, social media posts, taglines, and campaign messaging—that positions our product in the best possible light.What You’ll Gain :

• Hands-on experience shaping product marketing strategies
• Deep understanding of IT security and cybersecurity products
• Exposure to industry trends and global enterprise customers
• A platform to grow into a highly impactful product marketing leaderKey Responsibilities :
• Create and manage marketing content including blogs, web pages, ebooks, emails, and sales collateral
• Optimize content for SEO to boost organic search visibility and traffic
• Collaborate with internal teams (sales, product, and partners) to develop demand-generating campaigns
• Ensure consistency, clarity, and accuracy across all marketing communications
• Refine and repurpose content to improve readability and engagement
• Craft product messaging and positioning that highlights business value
• Build compelling product narratives that resonate with target audiences
• Monitor content performance metrics to assess effectiveness and guide improvementsQualifications :
• MBA in Marketing or a Bachelor's Degree in Engineering
• Strong understanding of product positioning, audience targeting, and content marketing strategies
• Exceptional writing, editing, and storytelling skills