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▷ [3 Days Left] Head of Growth Marketing

▷ [3 Days Left] Head of Growth Marketing

TitanIndia
9 hours ago
Job description

About Titan :

At Titan, we’re empowering entrepreneurs, innovators, and small businesses with software that helps them grow. Built by a team that is passionate about creating lasting value, our products include Titan (titan.email), enterprise email for web presence providers; Neo (neo.space), our all-in-one business growth suite for small businesses; and Flock, our instant messaging and collaboration platform for teams.

Founded by Bhavin Turakhia, who has built multiple businesses (Zeta, Radix, Directi) with a combined enterprise value exceeding $2 billion, Titan is backed by a 25-year legacy of innovation. Today, Titan powers millions of conversations, with 2.5 million emails sent and received every week. In 2021, Automattic (the company behind WordPress and WooCommerce) invested $30M in Titan, valuing the company at $300M.

At Titan, you’ll be part of a fast-growing business, solving meaningful problems and shaping a product that empowers millions globally.

Introducing Neo :

Neo (neo.space) is our fast-growing direct-to-customer product designed to help small businesses, solopreneurs, and professionals establish a professional online presence with ease. Our offering includes domain name registration, an AI-powered website builder, and professional email. We are now poised for our next phase of growth and are looking for a growth marketing leader to accelerate new customer acquisition.

Key Responsibilities :

Growth Strategy & Execution :

  • Develop, execute, and optimize a comprehensive growth strategy across acquisition channels.
  • Execute end-to-end campaigns across creative, product, and data teams.
  • Work with quantitative and qualitative data teams to deeply understand our persona and use cases to develop the strategy, rollout decisions, optimizations, and measurement.

Experimentation & Rapid Iteration :

  • Build and run growth experiments to test new channels, messaging, and landing pages.
  • Organic and Paid Growth :

  • Plan and execute experiments across paid acquisition (Google Ads, Meta, LinkedIn, YouTube, TikTok, etc.) and organic channels (SEO, content, referrals, virality, partnerships).
  • Collaborate with the SEO, content, and product marketing teams for a cohesive content strategy across organic, social, and paid channels.
  • Integrate SEO best practices and SEM campaigns into cohesive growth initiatives.
  • Partnerships and affiliates :

  • Identify, negotiate, and manage relationships with influencers, affiliates, and strategic partners who can expand Neo’s reach.
  • Develop co-marketing initiatives (joint webinars, referral deals, etc.) that deliver tangible lead-gen results.
  • Analytics and Data :

  • Monitor growth analytics and KPIs (CAC, LTV, conversion rates, retention cohorts, etc.) and continuously refine strategies based on data.
  • Leverage analytics tools to track campaign performance, derive insights, and iterate rapidly.
  • Own growth goals :

  • Develop and own growth goals across relevant KPIs and drive expected growth targets.
  • Budget & ROI Optimization :

  • Plan and optimize the growth budget, ensuring maximum efficiency and scalability.
  • Qualifications & Experience :

  • 8+ years of experience in growth marketing, performance marketing, or demand generation at a high-growth start-up or scale-up.
  • You will be responsible for leading the Growth Marketing vertical, overseeing and guiding cross-functional teams including Design, SEO, and Brand individual contributors (ICs).
  • SaaS & Growth Expertise : Demonstrated success in a SaaS environment, driving self-serve, high-volume lead generation while maintaining low CAC.
  • Content & SEO Knowledge : Familiarity with content-led growth motions, including how to integrate SEO / SEM effectively.
  • Analytical & ROI-Focused : Strong quantitative skills, with the ability to track and report on key marketing metrics, ensuring spend efficacy and payback period targets.
  • Experience working cross-functionally with content, product marketing, and creative teams. Able to unify multiple marketing channels under one coherent growth strategy.
  • Optional : Partnership & Affiliate Experience : Proven track record building and scaling influencer / affiliate programs; existing networks in Western markets is preferred.
  • The role is based out of Mumbai / Bengaluru, India, with the potential to serve a global market.
  • Perks and Benefits :

    We at Titan love our jobs. And it’s no surprise – we get to work on exciting and new projects, in a vibrant atmosphere that is designed to be comfortable and conducive for our personal and professional growth. Titan goes the extra mile to make you feel at home. We offer benefits ranging from affordable catered meals and even snacks on the house. Our workspaces are welcoming and fun, complete with bean bag chairs and ping pong tables. You are free to wear what makes you comfortable and choose the hours you keep as a team. Oh, and we’ve got your family covered too, with excellent health insurance plans and other benefits. In short, everything you need to be your best self at work!

    If you like the idea of working on solutions that have a truly global impact, get in touch!

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