Talent.com
Head - Performance Marketing

Head - Performance Marketing

ConfidentialBengaluru / Bangalore, India
4 days ago
Job description

Hi! We are Wirality! a new media agency that uses creativity & data to solve real business problems for some of the largest brands in the country. We are independently owned with an office in Bangalore, India. We're young, hungry and built for a 2025 world.

We are looking for a data-driven Performance Marketer, obsessed with the modern-day digital ecosystem. You have to be either an expert in Facebook or Google Ads or both. You will be working with a team that combines data and creative thought to deliver incremental ROAS and CAC to our clients.

What Are We Looking For

  • Someone who is obsessed with data, numbers, and trends in the digital marketing space.
  • Someone who is hungry for success and wants to be part of a growth story at a fast paced digital advertising agency.
  • Someone who wants to become a full-stack marketer and understand the world of creativity as well as data.
  • Someone who isn't reluctant to get their hands dirty on day-to-day tasks while overseeing strategy for your accounts.
  • Someone who believes in doing whatever it takes to get the job done.
  • Someone who understands the difference between a sound strategy and its tactical execution.

Strategy

  • You will report to the cluster head of digital strategy and work with him / her to bring the strategy to life.
  • You will be required to analyze data from campaigns on a day-to-day basis and share insights with your cluster head.
  • You will, in time, manage a team of performance marketers who in turn will report to you on their day-to-day tasks.
  • You will be required to interact with brand managers and E-comm managers from fortune 500 companies.
  • You should be able to understand business challenges and curate sound strategies on social media and digital platforms for large as well as new age D2C brands.
  • You should be comfortable in media planning across various media platforms.

    • Management & Operations

  • Manage client expectations regularly ensuring clear communication during client status meetings, timelines, recommending adjustments, creating decks, etc.
  • Collaborate with buying teams to create a strategic framework and tactical media plan ensuring finalized deck and QA meet / exceed client expectations
  • Responsible for the ongoing performance of one or more digital media channels, as well as full reporting and analysis frameworks (e.g., trafficking, campaign QA, pacing, insights, etc.)
  • Manage a team of high-performing Digital / Social Analysts.
  • Ability to coordinate and liaise with third-party media vendors and manage campaign execution.
  • On a day-to-day basis, you will be expected to optimize campaigns based on data breakdowns and insights.
  • Develop relationships with media network; continue to develop platform, publisher, and brand relationships outside the walls of the office
  • Understand ways to scale campaigns across platforms in an optimal manner
  • Perform interest research in Facebook using audience insights and ads manager
  • Create audiences on Facebook for custom, lookalike and saved audiences
  • Understand operations of business manager, ad accounts, catalogs, pixels
  • Perform keyword research using keyword planner and any other tools
  • Set up Google Conversion events, Facebook pixel
  • Create a digital media plan based on requirements across multiple platforms
  • Understand how content works across different social media platforms
  • Create insightful reports based on data from performance marketing campaigns
  • Tag with your copy and art partners to achieve a digital-first creative output on campaigns.
  • Manage and mentor media analysts and media associates for growth and performance, providing frequent and actionable feedback on their work product
  • Accountable for team performance and efficiency, owning and making measurable improvements on work quality and internal processes to ensure consistency and quality of product deliverables.

    • Experience

  • At least 4+ years experience in running ads or have managed conversion / lead generation campaigns.
  • Comprehensive understanding of Facebook and Google Ads.
  • Has worked as part of a team coordinating with servicing / creative / tech teams.
  • Prior experience working in performance marketing or a media agency is preferred.

    • Tools You're Expected To Operate

  • Proficient with Excel, Google sheets and Numbers
  • Proficient in Powerpoint, Keynote, and Google slides.
  • If you have knowledge of using Social media analytics tools, then that's a bonus.

    • Other Requirements

  • Ability to commute to work
  • Get us all tea (Just kidding, we drink coffee)

    • The Platinum Rules For Working Here Are

  • Lead by example
  • EQ over IQ
  • Solution over problem

    • How To Apply

  • Send your CV + cover note to [HIDDEN TEXT]
  • Attach your body of work or case studies
  • Tell us why you want to work with us

    • Note : Due to overwhelming responses in the past, only shortlisted applicants will be responded to.

    Skills : facebook ads,platforms,conversion tracking,social media analytics,campaigns,digital marketing,performance marketing,cluster,data analysis,google,digital,google sheets,audience targeting,keynote,campaign optimization,media planning,seo,social media,google ads,strategy,excel,data,powerpoint,google slides,facebook

    Skills Required

    social media analytics , google sheets , Powerpoint, Facebook Ads, Google Ads, conversion tracking , Data Analysis, keynote, Media Planning, Excel, campaign optimization, Google Slides

    Create a job alert for this search

    Performance Marketing • Bengaluru / Bangalore, India

    Related jobs
    • Promoted
    Head of Marketing

    Head of Marketing

    Tricog HealthBengaluru, Karnataka, India
    Role : Marketing Head, Tricog Health.Tricog Health is seeking a dynamic and strategic Marketing Head to lead the organisation’s marketing function across both Digital Health and Diagnostics Technolo...Show moreLast updated: 22 days ago
    • Promoted
    • New!
    Performance Manager

    Performance Manager

    TIGI HRBengaluru, Karnataka, India
    Job Title : Performance Marketing Manager.AI-driven real estate technology platform.Since our inception in 2018, we’ve empowered thousands of real estate professionals and home seekers with.AI, auto...Show moreLast updated: 21 hours ago
    • Promoted
    Head of Sales

    Head of Sales

    Aviatehosur, tamil nadu, in
    At Humantic AI, our mission is to humanize the internet.Our product is at the cutting-edge of AI, Psychology and large-scale data. We believe that we have an opportunity (and even a responsibility) ...Show moreLast updated: 30+ days ago
    • Promoted
    • New!
    Head of Marketing Effectiveness

    Head of Marketing Effectiveness

    dentsu MediaBengaluru, Republic Of India, IN
    Aid in executing a comprehensive strategic roadmap for marketing effectiveness.Incorporate evolving methodologies in marketing measurement, simulation / forecasting, and scenario planning.Drive tangi...Show moreLast updated: 20 hours ago
    • Promoted
    Headout - Lead - Performance Marketing

    Headout - Lead - Performance Marketing

    HeadoutBangalore, India
    Lead - Performance Marketing role.Join Headout's Performance Marketing team, a pivotal pillar driving the company's growth. As the Lead for Performance Marketing, you'll be steering ...Show moreLast updated: 30+ days ago
    • Promoted
    Head of Consumer Marketing

    Head of Consumer Marketing

    Peak XV PartnersBengaluru, Republic Of India, IN
    Head of Marketing (Brand & Consumer Focus).Bellandur, Bangalore (On-site only).Series A Fintech Startup (Backed by Peak XV). A fast-growing Series A fintech company backed by Peak XV, based in Banga...Show moreLast updated: 19 days ago
    • Promoted
    Performance Marketing Lead

    Performance Marketing Lead

    Ekya SchoolsBengaluru, Karnataka, India
    K-12 schools in Bangalore, India offering Kindergarten & Montessori and Grades 1-12 affiliated to CBSE, ICSE and Cambridge IGCSE. With our in-house curriculum, students experience a rich learning jo...Show moreLast updated: 30+ days ago
    • Promoted
    Performance Marketing Lead

    Performance Marketing Lead

    OpptraBengaluru, Karnataka, India
    Bengaluru (with travel within India, GCC, and South East Asia as needed).Opptra unlocks Asian expansion for consumer brands through e-commerce and digital capabilities. We build category-aligned fra...Show moreLast updated: 30+ days ago
    • Promoted
    • New!
    Head of D2C & Growth Marketing

    Head of D2C & Growth Marketing

    Eat Better Cohosur, tamil nadu, in
    Head of D2C - Leadership Role with high ESOP's.Own the end-to-end customer experience, acquisition and conversion funnel for www. You will work on providing best-in-class D2C customer experience & o...Show moreLast updated: 19 hours ago
    • Promoted
    Head of Marketing Initiatives

    Head of Marketing Initiatives

    Trendlyne.comBengaluru, Republic Of India, IN
    Trendlyne didn’t do marketing the usual way.We have been the frontrunner in building great products for stock market investors, so growth for our website and app has been driven by organic demand.W...Show moreLast updated: 30+ days ago
    • Promoted
    • New!
    Head of Marketing Technology Solutions

    Head of Marketing Technology Solutions

    EpsilonBengaluru, Republic Of India, IN
    Epsilon is seeking a Vice President of Business Systems Analysis to lead a large team of Business Systems Analysts and Architects, scaling our strategic client engagements across global marketing a...Show moreLast updated: 20 hours ago
    • Promoted
    Head Marketing-Series A Fintech

    Head Marketing-Series A Fintech

    Peak XV PartnersBengaluru, Karnataka, India
    Head of Marketing (Brand & Consumer Focus).Bellandur, Bangalore (On-site only).Series A Fintech Startup (Backed by Peak XV). A fast-growing Series A fintech company backed by Peak XV, based in Banga...Show moreLast updated: 19 days ago
    • Promoted
    Head of Digital Marketing

    Head of Digital Marketing

    Confidential JobsBengaluru, Karnataka, India
    Own the end-to-end digital marketing strategy, delivering growth across awareness, acquisition, and retention.Lead integrated campaigns across digital channels including search, social, programmati...Show moreLast updated: 22 days ago
    • Promoted
    Performance Marketing Manager

    Performance Marketing Manager

    Leapbangalore, karnataka, in
    If you have hands-on experience in managing.The Charter for this Role Will Include : .Creating, managing, and optimising. App install, lead generation, conversions).Monitoring campaign performance, an...Show moreLast updated: 11 days ago
    • Promoted
    VP / Head of Global Marketing

    VP / Head of Global Marketing

    MaxVal Group, Inc.hosur, tamil nadu, in
    The VP / Head of Global Marketing will be responsible for leading end-to-end marketing functions for the company, working closely with the CEO, COO, CRO and other company executives to develop and im...Show moreLast updated: 22 days ago
    • Promoted
    Head of Business Operations - Marketing Agency Experience

    Head of Business Operations - Marketing Agency Experience

    Social SagaBengaluru, Karnataka, India
    Social Saga is a modern, creative digital marketing agency dedicated to breaking stereotypes and elevating brands to new heights. Our services include logo design, branding and packaging, website de...Show moreLast updated: 11 days ago