Talent.com
Head of Marketing Technology Solutions

Head of Marketing Technology Solutions

EpsilonBengaluru, Republic Of India, IN
1 day ago
Job description

Epsilon is seeking a Vice President of Business Systems Analysis to lead a large team of Business Systems Analysts and Architects, scaling our strategic client engagements across global marketing and loyalty platforms. This executive role is responsible for defining the business architecture and analysis vision, setting engagement standards, building high-performing platform services teams, and acting as a trusted advisor to Fortune 500 clients.

The ideal candidate is a seasoned leader with 15–20 years in the Marketing Technology domain, combining deep consulting experience with proven expertise in solution delivery, client relationship management, and business architecture strategy. This role will guide cross-functional teams across Business Systems Analysis (BSA), Technology, and Product, aligning client business objectives with Epsilon’s PeopleCloud platform capabilities to deliver world-class solutions.

Key Responsibilities

Strategic Leadership

  • Define and evangelize the Business Architecture vision and strategy, aligning with Epsilon’s enterprise goals.
  • Establish methodologies, frameworks, and best practices for business requirement gathering, solution design, and documentation across global teams.
  • Lead strategic planning sessions with clients and internal stakeholders to identify growth opportunities, platform improvements, and operational efficiencies.
  • Drive MarTech transformation roadmaps, ensuring consistency in delivery and alignment with product strategy.

Client Advisory & Engagement Leadership

  • Act as a trusted advisor to C-level executives and senior client stakeholders, shaping digital transformation, loyalty, CRM, and campaign strategy.
  • Lead major strategic initiatives and programs, ensuring successful scoping, design, and delivery of complex MarTech ecosystems.
  • Represent Epsilon in executive steering committees, providing insight into market trends, solution recommendations, and performance metrics.

    • BSA Competency Development

  • Build and lead a global team of Business Systems Analysts (BSAs), setting skill and performance benchmarks, onboarding standards, and professional development pathways.
  • Ensure BSA leaders communicate effectively and cross-functionally, building strong trust-based relationships with stakeholders.
  • Define and manage Ways of Working between BSAs and cross-functional delivery teams (Product, Engineering, Data, QA, etc.).
  • Drive knowledge-sharing culture while mentoring teams. Provide trust-based leadership to develop SME’s and vertical / domain-specific talent according to Epsilon’s enterprise needs.

    • Domain & Product Leadership

  • Provide deep expertise in MarTech domains, including Loyalty, Campaign Management, CDPs, CRM platforms, and Data-driven Personalization.
  • Lead solution design by balancing client-specific requirements with Epsilon’s product capabilities and roadmap.
  • Guide your leaders to act as skilled SMEs and trusted client advisors across both Epsilon’s first-party platforms and third-party solutions.
  • Identify and drive opportunities for product enhancements, automation, and platform differentiation based on evolving client needs and industry trends.

    • Operational Excellence

  • Partner across functions — Product, Engineering, Services / Delivery, and Client Engagement — to ensure an integrated delivery model and successful client outcomes.
  • Govern intake processes, requirement traceability, gap analysis, and end-to-end process mapping for complex programs.
  • Drive efficiency and profitability through AI and automation adoption — improving turnaround times, elevating quality, and enabling greater output and impact while maintaining client-centricity.
  • Support Sales, Pre-sales, and RFP efforts by contributing to solutioning, estimation, and executive presentations.
  • Ensure high-quality delivery through risk mitigation, scope control, and cross-functional alignment.
  • Accountable to maintain team utilization, project-ready capacity, workload, and organization structure that enables both efficiency and clarity.

    • Qualifications

    Experience

  • Bachelor's degree in Business, Technology, or related field required.
  • Master’s in Business Administration (MBA) preferred.
  • 15–20 years of experience in Marketing Technology consulting, preferably in a global services or platform organization.
  • Demonstrated success in leading large-scale client-facing digital and MarTech solution implementations (CRM, Loyalty, Campaign Platforms, etc.).
  • Proven experience building and leading large (150+ associate) BSA teams or similar functional groups in a global delivery environment.
  • Strong understanding of productized service delivery models, platform consulting, and client success metrics.
  • Prior experience advising enterprise clients across Retail, Travel, Financial Services, or CPG verticals preferred.

    • Required Skills

  • Strong executive presence and ability to influence senior stakeholders, both internal and external.
  • Expertise in SDLC methodologies (Agile, Iterative, Waterfall) and enterprise delivery models.
  • Familiarity with data architecture and both on-prem and cloud-based relational databases, CDPs, marketing, and analytics platforms.
  • Exceptional written and verbal communication, negotiation, and presentation skills.
  • Ability to think both strategically and tactically, balancing long-term vision with short-term execution.
    • Create a job alert for this search

    Head Of Marketing • Bengaluru, Republic Of India, IN

    Related jobs
    • Promoted
    Head of Implementation

    Head of Implementation

    Z47Bengaluru, Karnataka, India
    We are looking for an Implementation Head for one of our.Series A - AI portfolio companies.Implementation function and ensure world-class onboarding experiences for their enterprise clients, primar...Show moreLast updated: 1 day ago
    • Promoted
    VP / Head of Global Marketing

    VP / Head of Global Marketing

    MaxVal Group, Inc.Bengaluru, Karnataka, India
    The VP / Head of Global Marketing will be responsible for leading end-to-end marketing functions for the company, working closely with the CEO, COO, CRO and other company executives to develop and im...Show moreLast updated: 21 days ago
    • Promoted
    Head of Sales

    Head of Sales

    Aviatehosur, tamil nadu, in
    At Humantic AI, our mission is to humanize the internet.Our product is at the cutting-edge of AI, Psychology and large-scale data. We believe that we have an opportunity (and even a responsibility) ...Show moreLast updated: 30+ days ago
    • Promoted
    Head of Consumer and Market Insights

    Head of Consumer and Market Insights

    Confidential Jobsbangalore, karnataka, in
    Lead the consumer insights function, owning trackers, U&A research, pricing, conjoint, and segmentation.Translate research findings into actionable insights that shape product positioning, communic...Show moreLast updated: 22 days ago
    • Promoted
    Head of Consumer Marketing

    Head of Consumer Marketing

    Peak XV PartnersBengaluru, Republic Of India, IN
    Head of Marketing (Brand & Consumer Focus).Bellandur, Bangalore (On-site only).Series A Fintech Startup (Backed by Peak XV). A fast-growing Series A fintech company backed by Peak XV, based in Banga...Show moreLast updated: 20 days ago
    • Promoted
    Head of Marketing Effectiveness

    Head of Marketing Effectiveness

    dentsu MediaBengaluru, Republic Of India, IN
    Aid in executing a comprehensive strategic roadmap for marketing effectiveness.Incorporate evolving methodologies in marketing measurement, simulation / forecasting, and scenario planning.Drive tangi...Show moreLast updated: 1 day ago
    • Promoted
    Head Of Marketing

    Head Of Marketing

    Tricog HealthBengaluru, Republic Of India, IN
    Role : Marketing Head, Tricog Health.Tricog Health is seeking a dynamic and strategic Marketing Head to lead the organisation’s marketing function across both Digital Health and Diagnostics Technolo...Show moreLast updated: 22 days ago
    • Promoted
    Head of Worldwide Marketing

    Head of Worldwide Marketing

    MaxVal Group, Inc.Bengaluru, Republic Of India, IN
    The VP / Head of Global Marketing will be responsible for leading end-to-end marketing functions for the company, working closely with the CEO, COO, CRO and other company executives to develop and im...Show moreLast updated: 22 days ago
    • Promoted
    Head of Technology Strategy

    Head of Technology Strategy

    Antal InternationalBengaluru, Republic Of India, IN
    My client is looking for a Chief Technology Officer who will be leading the company’s technical vision, overseeing all aspects of technology development, and ensuring the deliver of highly scalable...Show moreLast updated: 13 days ago
    • Promoted
    Head of D2C & Growth Marketing

    Head of D2C & Growth Marketing

    Eat Better Cohosur, tamil nadu, in
    Head of D2C - Leadership Role with high ESOP's.Own the end-to-end customer experience, acquisition and conversion funnel for www. You will work on providing best-in-class D2C customer experience & o...Show moreLast updated: 23 hours ago
    • Promoted
    Head of Marketing Initiatives

    Head of Marketing Initiatives

    Trendlyne.comBengaluru, Republic Of India, IN
    Trendlyne didn’t do marketing the usual way.We have been the frontrunner in building great products for stock market investors, so growth for our website and app has been driven by organic demand.W...Show moreLast updated: 30+ days ago
    • Promoted
    Vp / Head Of Global Marketing

    Vp / Head Of Global Marketing

    MaxVal Group, Inc.Bengaluru, Republic Of India, IN
    The VP / Head of Global Marketing will be responsible for leading end-to-end marketing functions for the company, working closely with the CEO, COO, CRO and other company executives to develop and im...Show moreLast updated: 22 days ago
    • Promoted
    Head Marketing-Series A Fintech

    Head Marketing-Series A Fintech

    Peak XV PartnersBengaluru, Karnataka, India
    Head of Marketing (Brand & Consumer Focus).Bellandur, Bangalore (On-site only).Series A Fintech Startup (Backed by Peak XV). A fast-growing Series A fintech company backed by Peak XV, based in Banga...Show moreLast updated: 20 days ago
    • Promoted
    Head of Digital Marketing

    Head of Digital Marketing

    Confidential Jobsbangalore, karnataka, in
    Own the end-to-end digital marketing strategy, delivering growth across awareness, acquisition, and retention.Lead integrated campaigns across digital channels including search, social, programmati...Show moreLast updated: 22 days ago
    • Promoted
    Head Of Ecommerce

    Head Of Ecommerce

    LivspaceBengaluru, Republic Of India, IN
    The E-Commerce Head will be responsible for strategizing, leading, and scaling the online business of Livspace across own website, mobile app, and marketplace platforms. The role demands strong expe...Show moreLast updated: 11 days ago
    • Promoted
    Head of Marketing

    Head of Marketing

    Tricog Healthbangalore, karnataka, in
    Role : Marketing Head, Tricog Health.Tricog Health is seeking a dynamic and strategic Marketing Head to lead the organisation’s marketing function across both Digital Health and Diagnostics Technolo...Show moreLast updated: 22 days ago
    • Promoted
    Head Of Digital Marketing

    Head Of Digital Marketing

    Confidential JobsBengaluru, Republic Of India, IN
    Own the end-to-end digital marketing strategy, delivering growth across awareness, acquisition, and retention.Lead integrated campaigns across digital channels including search, social, programmati...Show moreLast updated: 22 days ago
    • Promoted
    Head of Marketing Consumer Internet Unicorn

    Head of Marketing Consumer Internet Unicorn

    ConfidentialBengaluru / Bangalore
    Develop and execute comprehensive marketing strategies to build and scale the brand.Drive both FMCG and B2C Consumer Internet marketing initiatives to maximize market penetration and customer engag...Show moreLast updated: 4 days ago