Social Media Executive / Asst. Manager

Content Creation & Campaign Execution

• Work closely with design and content teams to ensure brand consistency.
• Plan and execute  social media campaigns  to drive engagement and event attendance.
• Leverage  trending topics and industry news  to enhance campaign effectiveness.
• Develop and execute  creative brand campaigns  across channels.
• Design and implement  demand generation campaigns  using gated content.

Research & Competitive Analysis

• Stay up-to-date with emerging social media trends, tools, and best practices.
• Use social media for competitor and industry analysis.

Analytics & Performance Tracking

• Track and analyze  key performance metrics  (engagement, audience growth, campaign effectiveness).
• Provide  data-driven insights  to refine strategies and optimize campaigns.

Must-Have Qualifications

• 1-3 years of hands-on experience in  social media management .
• Proven track record of  scaling social media platforms  and driving engagement.
• Excellent command of  written and spoken English .
• Strong  project management skills  and ability to handle multiple campaigns.

Good-to-Have Skills

• Familiarity with  Salesforce Marketing Cloud .
• Experience with  Google Analytics  and  SEO .
• Basic design skills in  Figma / Canva .
• Knowledge of  marketing automation platforms .
• Strong interpersonal and  networking skills .
• Creativity and a  willingness to experiment  with new ideas.

Skills Required

Social Media Management, Campaign Execution, Content Creation, social listening , Analytics