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Teqfocus - Salesforce Marketing Cloud Consultant - SFMC/ET
Teqfocus - Salesforce Marketing Cloud Consultant - SFMC/ETTeqfocus • Delhi, IN
Teqfocus - Salesforce Marketing Cloud Consultant - SFMC / ET

Teqfocus - Salesforce Marketing Cloud Consultant - SFMC / ET

Teqfocus • Delhi, IN
7 hours ago
Job description

About the Role :

We are looking for a dynamic and experienced Salesforce Marketing Cloud (SFMC) Consultant to join our growing Canadian Salesforce practice.

  • This hybrid role combines solution architecture, technical development, and pre-sales consulting, offering an opportunity to lead both client engagements and hands-on implementations.
  • You will work closely with marketing, sales, and technical teams to design, build, and optimize end-to-end marketing automation solutions that drive personalized customer engagement and measurable business outcomes

Key Responsibilities :

Solution Design & Pre-Sales :

  • Lead client discovery sessions to understand marketing goals, data architecture, and automation needs.
  • Design scalable and efficient Marketing Cloud solutions aligned with business objectives.
  • Collaborate with sales and delivery teams to create solution proposals, estimates, and demos during pre-sales phases.
  • Present technical concepts and platform capabilities to both technical and business stakeholders.
  • Development & Implementation :

  • Build and maintain customer journeys using Journey Builder, Automation Studio, and Email Studio.
  • Develop personalized and dynamic content using AMPscript, SSJS, and SQL.
  • Configure and manage Contact Builder, Data Extensions, and API integrations for seamless data flow.
  • Implement and optimize integrations between Marketing Cloud and Sales / Service Cloud using Marketing Cloud Connect.
  • Ensure end-to-end campaign tracking, reporting, and performance optimization.
  • Governance & Best Practices :

  • Define governance standards for multi-Business Unit (BU) environments, ensuring compliance and data accuracy.
  • Advise clients on platform best practices, new feature adoption, and optimization strategies.
  • Mentor internal teams on SFMC implementation patterns, troubleshooting, and performance improvements.
  • Required Skills & Experience :

  • 5+ years of relevant experience.
  • Proficiency in Journey Builder, Automation Studio, Email Studio, Contact Builder, and Cloud Pages.
  • Advanced skills in SQL, AMP script, SSJS, and API-based integrations.
  • Strong understanding of data architecture, segmentation strategies, and marketing automation workflows.
  • Experience integrating SFMC with Salesforce Sales / Service Cloud and third-party applications.
  • Proven experience in pre-sales consulting, solutioning, or client-facing roles within the Salesforce ecosystem.
  • Excellent analytical, communication, and stakeholder management skills.
  • Preferred Qualifications :

  • Bachelors degree in computer science, Information Systems, or a related field.
  • Salesforce Certifications (one or more preferred) :
  • Marketing Cloud Consultant
  • Marketing Cloud Developer
  • Marketing Cloud Email Specialist
  • Experience working with clients in financial services, healthcare, or technology sectors.
  • Prior experience in solution engineering, presales, or consulting roles
  • (ref : hirist.tech)

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