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Meta Ads Specialist

Meta Ads Specialist

ConfidentialIndia
5 days ago
Job description

About Us : Brelex Media is a fast-growing digital marketing agency that partners with Direct-to-Consumer (D2C) brands to drive growth through effective online marketing strategies. We are looking for a talented and experienced Ads Specialist to manage Meta Ads campaigns and help our clients achieve exceptional results.

Key Responsibilities

  • Plan, create, and manage high-performing Meta Ads (Facebook & Instagram) campaigns.
  • Conduct audience research and develop targeting strategies to maximize campaign performance.
  • Write compelling ad copy and work with the creative team to develop engaging visuals.
  • Continuously monitor and optimize ad campaigns to improve ROAS and achieve client goals.
  • Analyze campaign performance data and prepare detailed reports with actionable insights.
  • Stay updated on the latest trends and best practices in Meta Ads and D2C marketing.
  • Collaborate with the client management team to ensure seamless communication and strategy alignment.

Requirements

  • Proven experience as a Meta Ads Specialist, specifically working with D2C brands.
  • Deep understanding of Facebook Business Manager, Ads Manager, and related tools.
  • Strong analytical skills to interpret campaign performance data and make data-driven decisions.
  • Experience with audience segmentation, retargeting strategies, and lookalike audiences.
  • Knowledge of pixel setup, conversion tracking, and custom event tracking.
  • Excellent communication skills in English and Hindi
  • Ability to work independently in a remote setting and meet deadlines.
  • Preferred Qualifications

  • Experience managing ad budgets of Rs 100000 - 1200000 per month.
  • Familiarity with other ad platforms (Google Ads, TikTok Ads, etc.) is a plus.
  • Knowledge of e-commerce platforms.
  • What We Offer

  • Competitive salary based on experience.
  • Flexible remote work environment.
  • Opportunity to work with exciting D2C brands and contribute to their success.
  • Professional growth and development opportunities.
  • Skills : data analysis,ads manager,campaign optimization,facebook business manager,instagram ads,audience segmentation,meta ads,roas improvement,communication skills,conversion tracking,audience research,lookalike audiences,facebook ads,retargeting strategies,facebook ads manager,targeting strategies,ad copywriting,e-commerce knowledge,media buyer,custom event tracking,pixel setup

    Skills Required

    audience research, Facebook Ads, conversion tracking , Data Analysis, audience segmentation, campaign optimization

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    Meta Ads Specialist • India

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