Campaign Manager

Key Responsibilities :

Campaign Management & Optimization

• Plan, launch, and manage performance campaigns across Google, Meta, Amazon and other paid channels.
• Conduct thorough  keyword research  ,  ad copy creation  , and  landing page collaboration  to drive ROAS.
• Lead  A / B testing  of creatives, landing pages, and audience segments to improve performance.
• Track  daily campaign performance  (CTR, CPC, ROAS, CPA, etc.) and generate insights for continuous optimization.
• Collaborate closely with design and product teams to align campaigns with brand and conversion goals.
• Create detailed performance reports with strategic recommendations and utilize analytics tools to derive customer insights

Experience & Background

Skills Required

Google Analytics, conversion tracking , Data Analysis