As a leader in Business Insights, you will play a pivotal role in shaping the future of data-driven decision making across our global organization.
This is a high impact, high visibility position where you will own analytics, forecasting and advanced modelling to optimize revenue growth, marketing efficiency and pipeline strategy.
Data Strategy & Architecture
- Develop and implement a global analytics ecosystem (data ingestion → warehousing → modelling → visualisation → governance).
- Collaborate with engineering teams to enhance data pipelines and marts in Snowflake / SQL.
- Establish data governance standards for accuracy and consistency across reports.
Marketing Funnel & Revenue Insights
Owning end-to-end funnel reporting : lead gen, pipeline velocity, CAC, ROAS, conversion rates and payback periods.Identify inefficiencies in the funnel and design data-backed solutions with Marketing & Sales leadership.Continuously measure campaign ROI, connecting top-of-funnel spend to bottom-line revenue.Forecasting & Predictive Modelling
Lead global forecasting processes, ensuring accuracy in pipeline and revenue projections.Build ML / statistical models to predict ROI, pipeline creation and campaign outcomes.Run scenario simulations to guide marketing spend allocation and growth vs efficiency trade-offs.Applied AI / ML & Advanced Analytics
Apply ML / AI frameworks to optimize lead scoring, churn prediction and customer lifetime value (LTV).Automate insights delivery using Python, SQL and AI APIs.Explore advanced use cases : attribution modelling, sentiment analysis, hyper-personalisation.Business Partnering & Leadership
Act as the analytical partner to global Marketing & Sales leadership.Present insights in executive-ready, narrative-driven formats.Cross-functional collaboration with Finance, Product and Customer Success to create a holistic growth view.Visualization & Self-Serve Analytics
Lead the design of real-time executive dashboards.Build scalable, reusable BI assets and empower teams with self-serve analytics.Partner with BI engineering to ensure dashboard optimisation and performance.Ad-Hoc & Strategic Analytics
Conduct deep-dive analyses on campaign effectiveness, regional pipeline trends and sales productivity.Deliver rapid-turnaround insights to support C-suite decisions.Create benchmarking frameworks against industry best practices.