Performance Marketing Executive ( D2C Specialist )
ConfidentialDelhi, India22 days ago
Job description1–3 years of experience in performance marketing / digital marketing, preferably at a digital marketing or creative agency (MANDATORY) , has worked with multiple industries, specifically D2C brands. Managed Ad spends ranging from 30 Lakhs to 1 Crore Hands-on experience with key digital advertising platforms, i ncluding Google Ads, Meta Ads (Facebook / Instagram), and LinkedIn Ads. , SEO, Google Analytics and has worked on e-commerce platforms like Shopify, WooCommerce Expertise in data analytics and reporting tools, such as Google Analytics and data visualisation tools Excellent communication and collaboration skills A / B testing and conversion rate optimisation experience Creative strategy for ads Develop and execute end-to-end performance marketing strategies that align with client goals and drive measurable growth. Ensure campaign objectives are clearly defined, executed, and optimized to achieve maximum ROI and customer acquisition. Has sound Knowledge of campaign structure and ad account structure and reporting for the campaigns Plan, launch, and optimize paid marketing campaigns across Google Ads, Bing Ads, and key social platforms, including Meta (Facebook & Instagram), LinkedIn, etc Align messaging with brand tone while tailoring creatives and copy to each platform's best practices. Leverage tools like Google Analytics, Google Tag Manager, and platform-specific insights to track user behavior, campaign performance, and conversion pathways. Use data to inform decisions and iterate on strategy for continuous improvement. Conversion Rate Optimization : Continuously improve landing pages, ad creatives, and user experiences to maximize conversion rates and customer acquisition Manage and allocate digital advertising budgets effectively, ensuring optimal use of resources and cost efficiency. Continuously A / B test creatives, ad copies, targeting, and bidding strategies to identify high-performing combinations. Stay agile and responsive to market dynamics to meet evolving campaign objectives. Innovation & Channel Exploration Stay updated with digital marketing technologies, tools, and platforms, and assess their potential for enhancing campaign performance Monitor competitors' performance marketing strategies and identify opportunities for improvement and differentiation Recommend new performance marketing opportunities for both Savvytree and its clients. Collaborate cross-functionally with content, creative, strategy, and client servicing teams to ensure integrated campaign execution. Present campaign insights, performance reports, and optimization plans to internal stakeholders and clients. Prepare detailed campaign performance reports with actionable insights and strategic recommendations. Analyse KPIs such as CTR, conversion rate, CAC, ROAS, and engagement metrics to drive future planning.
Job Title : Performance Marketing Executive ( D2C Specialist )
Apply Via : https : / / docs.google.com / forms / d / 197Yf4E0Qb1uv05qeWsJexFV3WzuRLVhvGAEAN-6NEeE / edit
Location : Onsite – Chhatarpur, New Delhi
Start Date : Immediate
Experience : 1-3 years
Type : Full-time
About Savvytree :
Savvytree is a dynamic marketing & communications agency growing brands through strategy-first creativity. With 100+ brand success stories across FMCG, luxury retail, consumer electronics, health & wellness, fashion, and agritech, we've delivered measurable impact through compelling storytelling and data-driven campaigns.
Our portfolio includes industry leaders like :
- Titan World
- IFFCO Urban Gardens
- Zandu Care / Emami
- Helios - The Watch Store
- Kaze living
- Revive home
- K2 india
Our services span social media marketing, graphic design, performance marketing, search engine optimization, and integrated brand strategy—executed by a team of over 25+ creative strategists and marketers.
✅ Requirements :
✅ Key Roles and Responsibilities :
Strategy Development & Execution
Multi-Channel Campaign Management
Data & Performance Analytics
Budget & ROI Management
Campaign Optimization & Experimentation
Collaboration & Communication
Reporting & Insights
Skills Required
conversion rate optimization , linkedin ads , Google Tag Manager, Shopify, Digital Marketing, Google Ads, Woocommerce, Google Analytics, Campaign Management, Data Analytics, Performance Marketing, Seo
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Performance Marketing Specialist • Delhi, India
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