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Event Marketing Manager

Event Marketing Manager

MovateBengaluru, Karnataka, India
16 days ago
Job description

Job title : Assistant / Manager – Marketing Events and Operations (US Region)

Experience : 6-10 years

Location : Bengaluru

Education : Bachelor’s Degree

About the Role :

  • We are seeking an experienced candidate for Marketing Events and Operations to manage and execute international US-region focused B2B events, virtual events, and marketing operations, working from Bangalore.
  • The candidate will be responsible for every aspect of event planning and execution—from selecting event management / lead generation partners to post-event evaluation.
  • The objective is to organize impactful events that drive brand visibility, engagement, and revenue generation.

Responsibilities

  • Individually manage end-to-end aspects of global events, spanning pre- and post-event activities such as branding, messaging, gifting, logistics, vendor and agency coordination, demand generation, and operations.
  • Function as a hands-on individual contributor with exceptional attention to detail, ensuring seamless planning and flawless execution.
  • Dedicated to maximizing ROI while delivering impactful events in the most cost-effective manner.
  • Coordinate the event request process and maintain accurate records in internal systems, in collaboration with US marketing segment leaders.
  • Ensure US events are properly staffed by sales and services specialists with the expertise to engage the audience effectively.
  • Act as the team’s primary point of contact for invoicing, payments, and logistics / shipping for US-based events.
  • Maintain a detailed schedule of event deadlines, including abstract submissions and other time-sensitive deliverables.
  • Assist in drafting event-related email copy and ensure mailing lists are uploaded by the email marketing teams.
  • Ensure all leads and opportunities from US events are captured by sales teams and uploaded to the CRM.
  • Coordinate seamlessly between US marketing segment leads (MSLs) and event organizers.
  • Research and manage vendors (catering, decorators, technology providers, etc.), ensuring the best combination of cost-effectiveness and quality.
  • Oversee vendor contracting and management for US events.
  • Manage all event operations : venue preparation, speaker coordination, invitations, and on-site support.
  • Conduct final checks on event days (e.g., setup, technology) to ensure high-quality standards.
  • Proactively resolve issues during events and oversee smooth execution.
  • Evaluate event success and prepare detailed post-event reports for US leadership.
  • Manage yearly gifting programs for partners, customers, prospects, and analysts across the US region.
  • Create and maintain dashboards and reports for tracking event ROI.
  • Support other marketing functions as required, with a focus on US initiatives.
  • Requirements and Skills

  • 6-10 years of experience in managing Marketing Events (B2B) and Operations, focusing on the US region
  • Proven experience as a Marketing Events Manager with exposure to international / US events and lead generation.
  • Willing to work in US shift timings (May differ based on business requirement)
  • Bachelor’s degree from an accredited university or equivalent experience in events coordination and marketing.
  • Strong attention to detail and excellent written communication skills.
  • Ability to manage time zones and priorities, working with US stakeholders from Bangalore.
  • Familiarity with CRM platforms is desirable but not mandatory.
  • Ability to plan events within budgetary and time constraints.
  • Experience with invoicing, financial tracking, and vendor management.
  • Strong collaboration skills to work with diverse, international teams.
  • Ability to manage multiple projects and shifting priorities.
  • Proactive “roll up your sleeves” attitude to problem-solving.
  • Creative, innovative, and enthusiastic about delivering memorable US-region events.
  • Willingness to travel internationally 1–3 times per year for US events.
  • Proven track record of executing successful international events.
  • Proficiency in MS Office.
  • Strong vendor management and marketing operations expertise.
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    Marketing Manager • Bengaluru, Karnataka, India

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