Brand Marketing Manager

Job Description

This is a remote position.

Salary Structure :

Rs. 30,000 per month in hand + Rs.15,000 Variable Pay (Based on Revenue Generation) for the initial 6 months

Rs. 35,000 per month + Rs.20,000 Variable Pay after the initial 6 months

Experience Required : 2+ years

Advantage : Prior experience in a marketing agency

Work Arrangement : Work from Home

Company Website :   https : / / fyerx.com

We are seeking a dynamic and experienced Account Manager to join our team and play a pivotal role in managing client relationships, driving business growth, and ensuring client satisfaction. The ideal candidate will possess exceptional communication skills, a strong business acumen, and a passion for delivering exceptional client service.

Key Responsibilities :

Brand Strategy & Development :

Develop comprehensive brand strategies from the ground up, including brand positioning, messaging, voice, and visual identity guidelines.

Conduct in-depth market research, competitive analysis, and consumer insights to inform and validate strategic recommendations.

Translate brand strategy into tangible marketing and content plans across all channels, including websites, social media, email campaigns, and advertising.

Client Leadership & Communication :

Act as the primary strategic point of contact for clients, leading discovery sessions, strategy presentations, and key review meetings.

Articulate and present strategic concepts, campaign plans, and performance insights to clients in a clear and compelling manner.

Build and nurture trusted advisor relationships with clients, understanding their business goals to proactively guide their brand's evolution.

Internal Collaboration & Project Management :

Serve as the strategic lead for internal teams (creative, content, performance marketing), providing clear briefs and direction to ensure all work is on-brand and on-strategy.

Communicate client feedback and strategic pivots effectively to the internal team to ensure alignment and efficient workflow.

Oversee the execution of strategic initiatives, ensuring timely delivery and adherence to the core brand vision and project timelines.

Performance & Optimization :

Define key performance indicators (KPIs) for brand health and campaign success.

Work with the analytics team to track brand performance, perception, and campaign effectiveness, providing strategic insights for optimization.

Ensure that all strategic and creative outputs are designed to achieve client objectives and deliver a strong return on investment (ROI).

Requirements

Bachelor's degree in Marketing, Communications, Business, or a related field.

3+ years of proven experience as a Brand Strategist, Brand Manager, or a similar strategic role within a marketing or advertising agency.

Deep understanding of brand architecture, positioning, storytelling, and multi-channel marketing.

Excellent client-facing communication, presentation, and relationship-building skills.

Strong project management skills, with the ability to manage multiple projects and stakeholders simultaneously.

Proficiency in market research and data analysis to derive actionable insights.

A creative mindset with a strategic, results-driven approach.

Familiarity with project management software (e.g., Asana, Trello) and marketing analytics tools.

Requirements

Brand Strategy, Marketing Strategy, Market Research, Competitive Analysis, Digital Marketing, Content Strategy, Social Media Marketing, Campaign Management