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Palpx Technologies - Manager - Digital Marketing
Palpx Technologies Pvt LtdIndia, India19 days ago
Job descriptionOwn and execute end-to-end digital campaigns across Google Ads, Meta Ads, LinkedIn Ads, and other paid channels. Drive B2B and B2C lead generation strategies, with hands-on experience in scaling beyond basic D2C funnels. Manage movie and entertainment marketing campaigns, creating high-impact digital strategies for launches. Plan, execute, and optimize PPC campaigns with a focus on ROI and cost efficiency. Lead performance marketing efforts - from campaign setup to conversion tracking and reporting. Manage client relationships : communicate strategy, performance, and results clearly. Guide and mentor a team of digital executives / associates, ensuring quality delivery and growth. Work cross-functionally with creative, design, and strategy teams to ensure cohesive execution. Constantly test, analyze, and refine strategies to stay ahead of trends and competitors. 5-8 years of proven experience in digital marketing with a strong focus on paid performance campaigns. Prior agency experience handling diverse clients and industries. Demonstrated success in managing high-budget PPC campaigns (Meta, Google, LinkedIn). Hands-on expertise in analytics, tracking, and reporting tools (Google Analytics, GTM, Data Studio, etc. Strong understanding of funnel building, remarketing, lead nurturing, and conversion optimization. Excellent client communication, negotiation, and presentation skills.
Role Overview :
- We are seeking a seasoned Digital Marketing Manager with a proven track record of managing high-budget campaigns and delivering measurable results across multiple digital channels.
- The ideal candidate will bring not only execution expertise but also the strategic acumen to lead client accounts, mentor internal teams, and ensure ROI-driven outcomes.
Key Responsibilities.
Requirements.
(ref : iimjobs.com)
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Digital Marketing Manager • India, India
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