Digital Advertising Specialist

Role Description

This is a part-time remote role for a Google ADS Manager. The Google ADS Manager will be responsible for creating, managing, and optimizing Google Ads campaigns to drive traffic, increase engagement, and generate leads. Day-to-day tasks include monitoring campaign performance, analyzing data to identify trends and areas for improvement, setting budgets, managing ad spend, and collaborating with team members to align advertising efforts with marketing strategies. The role also involves staying updated with the latest Google Ads updates and trends to ensure effective campaign planning and execution.

Qualifications

• Strong Communication and interpersonal skills to collaborate with team members and stakeholders effectively
• Sales and Marketing expertise to align campaigns with business goals and drive conversions
• Knowledge and experience in Advertising, specifically with Google Ads campaign management
• Project Management skills to handle multiple campaigns, set priorities, and meet deadlines
• Analytical and problem-solving skills to interpret data, optimize performance, and make evidence-based decisions
• Familiarity with tools like Google Analytics, Excel, or reporting software to track campaign metrics
• Bachelor's degree in Marketing, Business, or related field preferred but not required