Role Overview :
The Senior Manager Business Development role will be responsible for building and managing a high-performing Business Development team focused on outbound prospecting, inbound lead conversion, pipeline generation, and opportunity qualification across one or more regions – US, EMEA, or APAC . The ideal candidate has a proven track record of generating high volumes of qualified leads , building outbound strategies, leveraging SDR tech stacks, and driving revenue pipeline in a B2B SaaS environment.
Zycus (www.zycus.com) is a global leader in procurement technology, recognized by Gartner and Forrester. Our S2P platform streamlines procurement processes, ensures compliance, and drives substantial savings across every stage of the procurement journey. At the core of our innovation is the Merlin AI Agentic Platform , which uses intelligent AI agents to automate key tasks like contract drafting, spend management, and invoice processing, enabling teams to achieve procurement excellence with greater efficiency and autonomy with minimal manual intervention.
Key Responsibilities :
- Develop and execute a scalable inside sales and outbound business development strategy for assigned regions.
- Build, lead, and mentor a team of SDRs / BDRs to exceed monthly and quarterly qualified lead targets.
- Partner with Marketing and Sales Leadership to align on lead scoring, campaign execution, and lead hand-off processes.
- Implement best practices in sales development methodologies (e.g., MEDDIC, BANT, SPIN) .
- Drive predictable and repeatable pipeline generation using data-driven insights and reporting.
- Own KPIs such as lead-to-opportunity conversion rate, call / email volume, meeting set rates, and pipeline influenced .
- Continuously optimize outreach tactics across email, cold calling, LinkedIn, and intent-based platforms.
- Ensure effective use of tools such as Salesforce, Outreach / Salesloft, LinkedIn Sales Navigator, ZoomInfo, Gong, etc.
- Leverage GenAI, sales automation platforms, and intent-data tools to drive targeted outreach, optimize sales productivity, and enable personalized buyer journeys at scale. Implement cutting-edge inside sales / BD strategies powered by digital tools and GenAI to streamline processes, deliver personalized experiences, and improve conversion rates.
- Develop playbooks, onboarding plans, scripts, and enablement tools for scalable team growth.
- Monitor global market trends, analyze competitive activities, and identify opportunities to stay ahead in the procurement technology landscape.
- Reporting & Insights : Prepare and present business development reports and forecasts to the executive team, leveraging data analytics and AI insights to inform decisions.
Skills and Experience Required :
Education : Bachelor's degree in engineering, or an MBA preferred.Experience : Minimum of 13+ years of experience in Inside Sales / SDR / Business Development roles in a B2B SaaS company , with at least 5 years in a leadership / director role .Managed global regions (US, EMEA, APAC) for an enterprise software offeringExperience implementing or managing modern sales development tech stacks .Proven experience in integrating AI-driven solutions (including GenAI and digital agents) into business development strategies.Demonstrated success in generating high volumes of leads and building strong outbound programs in US and / or EMEA / APAC regions.Proven ability to lead SDR teams that support Enterprise sales cyclesStrong understanding of sales funnel dynamics, KPIs, and sales / marketing alignment.Data-driven mindset with strong proficiency in Salesforce CRM and SDR enablement tools.Excellent communication, coaching, and motivational leadership skills.Entrepreneurial, goal-oriented, and comfortable in a fast-paced, scaling environmentIndustry Knowledge : Experience in procurement technology is highly advantageous.Why Zycus
Innovative Environment : Be part of a dynamic, tech-enabled, and forward-thinking global leader in procurement technology.Career Growth : Opportunities for professional development and leadership in the rapidly evolving field of AI-powered procurement.Competitive Package : Enjoy a competitive salary, comprehensive benefits, and work-life balance.Global Impact : Drive business growth on a global scale while leveraging cutting-edge AI technology for real-world impact.Join Zycus, where technology meets business excellence, and lead the charge in revolutionizing procurement through the power of AI and digital innovation!
Skills Required
Salesforce, zoominfo