Key Responsibilities
Design Strategy & Leadership
- Define and drive the creative vision across projects, aligning design outputs with business goals, brand identity, and digital strategy.
- Set high standards for design quality, ensuring all outputs reflect creative excellence and usability best practices.
Team Management & Mentorship
Lead, mentor, and inspire a team of designers by providing clear direction, constructive feedback, and career development guidance.Foster a collaborative, innovative, and accountable design culture that encourages continuous learning and growth.Client & Stakeholder Engagement
Serve as a key design liaison in client meetings, understanding business objectives and translating them into compelling visual experiences.Communicate design rationale, defend creative choices, and incorporate feedback effectively to deliver high-impact solutions.Cross-Functional Collaboration
Partner with marketing, content, and technology teams to ensure cohesive and consistent brand messaging across all digital touchpoints.Work closely with project managers to scope design deliverables, allocate resources, and ensure timely execution.Creative Execution & Oversight
Lead the creation and refinement of digital assets including websites, social media creatives, email templates, banner ads, and landing pages.Oversee end-to-end design production, ensuring quality control and brand consistency across all outputs.Innovation & Trend Leadership
Stay ahead of industry trends, tools, and design methodologies; introduce innovative techniques and technologies to elevate creative output.Champion best practices in UI / UX, responsive design, and accessibility standards.Operational Excellence
Manage multiple projects and timelines simultaneously, ensuring projects are delivered on schedule and within scope.Drive efficiency and process improvements within the design function for better output and collaboration.Required degree in Graphic Design, Visual Communication, Digital Media, or a related discipline (or equivalent professional 4-6 years of professional experience in digital design, with at least 2 years in a creative leadership or team lead role.
Prior experience in an agency or fast-paced digital marketing environment is preferred.Technical Proficiency
Expertise in Adobe Creative Suite (Photoshop, Illustrator, XD, After Effects).Proficiency in modern design and prototyping tools (Figma, Sketch, InVision, Zeplin, etc.).Strong understanding of UI / UX principles, responsive design, typography, and layout systems.(ref : iimjobs.com)