Digital Marketing Executive

CenturyIQindia, India

7 hours ago

Job description

Salary : Competitive / Paid in Indian Rupee . INR / Annual Recommended Quick Links

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Organization Overview :

CenturyIQ Solutions India Private Limited, based in Mumbai, serves as the dedicated captive unit of Century Financial, UAE. Its primary objective is to manage and execute outsourced responsibilities delegated by Century Financial, setting itself apart through an unwavering commitment to knowledge process services that transcend conventional data-driven and technology-centric transformations

Role Overview :

We are seeking a results-driven Digital Marketing Executive with 3-5 years of hands-on experience in performance marketing, SEO, and mobile app marketing. You will be responsible for executing and optimizing paid campaigns across platforms, improving app visibility across regions, and contributing to user acquisition strategies in the trading and financial services space.

Job Description :

Plan and execute paid marketing campaigns via Google Ads Manager and Meta Ads Manager

Optimize mobile app install campaigns (Google UAC, Meta App Ads) across multiple geographies

Drive performance through SEM, SMM , and SEO tactics tailored to target audiences

Monitor and analyze KPIs such as CTR, CPI, ROAS, and engagement metrics across all campaigns

Conduct keyword research and implement SEO best practices to improve organic visibility

Stay up to date with platform algorithm changes and international market trends

Contribute to cross-functional marketing strategies and growth campaigns.

Develop and implement strategies to boost high-quality mobile app installs and retention across key markets

Requirement :

3-5 years of proven digital marketing experience, with a strong grasp of performance marketing

Proficiency in Google Ads Manager , Meta Business Suite , and other paid media tools

Strong understanding of mobile app marketing (UAC, ASO, MMP tools like Adjust / Appsflyer)

Solid SEO knowledge including on-page, off-page, and technical SEO

Experience in financial services, trading , or stock markets is a strong plus

Analytical mindset with hands-on experience using Google Analytics , GA4, or similar

Excellent communication and cross-functional collaboration skills

Preferred Qualifications

Bachelor's degree in Marketing, Business, or related field

Certification in Google Ads, Meta Blueprint, or similar

Familiarity with CRM tools and automation platforms

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Digital Marketing Executive • india, India

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