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PPC Expert (Google & Meta) - FMCG & D2C Focus

PPC Expert (Google & Meta) - FMCG & D2C Focus

ConfidentialMumbai, India
7 days ago
Job description

PPC Expert (Google & Meta) - FMCG & D2C Focus

Location : On Site

Job Type : Full-time

We are seeking an experienced PPC Expert with strong expertise in Google Ads and Meta

campaigns, specifically for a FMCG and D2C brand. The ideal candidate will have a proven

ability to drive results through paid search and social advertising, optimizing campaigns for

maximum ROI.

Responsibilities :

  • Develop and execute PPC strategies for Google and Meta platforms tailored to

FMCG and D2C goals.

  • Conduct audience segmentation and optimize campaigns through A / B testing,
  • keyword analysis, and ad copy adjustments.

  • Track, measure, and report campaign performance using tools like Google Analytics
  • and Meta Ads Manager.

  • Manage PPC budgets efficiently across channels to maximize campaign results.
  • Collaborate with cross-functional teams to align paid media strategies with broader
  • marketing objectives.

    Requirements :

  • 3+ years of PPC experience with Google Ads and Meta Ads in FMCG or D2C sectors.
  • Strong proficiency in campaign optimization, analytics, and reporting tools.
  • Expertise in keyword research, bid management, and ad copy creation.
  • Familiarity with audience segmentation, budget management, and performance
  • forecasting.

  • Bachelor's degree in Marketing or related field; certifications in Google Ads / Meta
  • Ads a plus.

    Benefits :

  • Competitive salary and Professional development opportunities
  • If you&aposre a results-driven PPC expert ready to impact FMCG and D2C campaigns, we

    want to hear from you.

    Show more

    Show less

    Skills Required

    Keyword Research, Keyword Analysis, audience segmentation, campaign optimization, Bid Management, Google Ads, Google Analytics, Budget Management

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    Ppc Expert • Mumbai, India

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