Marketing Co-ordinator

Key Responsibilities :

• Campaign Coordination : Plan, coordinate, and execute marketing campaigns across digital, print, and social media platforms to support brand awareness and lead generation.
• Content Management : Assist in creating, editing, and managing marketing materials including brochures, newsletters, presentations, and website content.
• Digital Marketing Support : Collaborate with digital teams to manage SEO, SEM, email marketing, and social media activities; monitor engagement and optimize campaigns for performance.
• Event Management : Organize and manage corporate events, trade shows, webinars, and product launches, ensuring consistent brand representation.
• Market Research : Conduct competitor analysis, gather market insights, and assist in identifying new marketing opportunities or trends.
• Brand Consistency : Ensure adherence to brand guidelines across all communication channels and materials.
• Collaboration : Work closely with sales, product, and design teams to align marketing initiatives with business goals.
• Reporting & Analytics : Track campaign performance metrics, prepare reports, and provide actionable insights to improve future marketing efforts.
• Vendor Coordination : Liaise with external agencies, vendors, and partners for advertising, print, and promotional activities.
• Budget Management : Support the marketing manager in tracking marketing budgets and ensuring cost-effective execution of campaigns.

Requirements :

Skills Required

Digital Marketing, Social Media, Event Management, Market Research