Sales Manager (Fresh division distribution channel)

Responsibilities

Implement RTM plans to ensure wider distribution of fresh milk across target markets

Optimize distributor, sub-distributor, and retail models for efficient market coverage

Map routes for urban, semi-urban, and rural outlets

activate new retail outlets in high-potential clusters

Build strong retailer relationships

Monitor route coverage, delivery efficiency, and outlet service frequency

Track daily sales reports, secondary sales, and outlet activation numbers

Coordinate with Regional Sales Team

Proven experience in building new markets, outlets, and distribution models

Strong knowledge of retail activation, and market development .

10–12 years of experience in RTM / Channel Sales in South region