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Marketing Communication/Public Relations & Social Media Strategist - B2B Logistics Tech Platform
Marketing Communication/Public Relations & Social Media Strategist - B2B Logistics Tech PlatformWinnerBrands • Bangalore, India
Marketing Communication / Public Relations & Social Media Strategist - B2B Logistics Tech Platform

Marketing Communication / Public Relations & Social Media Strategist - B2B Logistics Tech Platform

WinnerBrands • Bangalore, India
1 day ago
Job description

Marketing communication, PR & Social Media Strategist | A next-generation B2B logistics-tech platform

Location : Hybrid - Bangalore.

Reporting to : VP - Brand & Communications.

About the employer brand :

  • A next-generation logistics-tech platform transforming freight movement through intelligent planning and collaboration.
  • It helps shippers and carriers reduce costs, eliminate empty miles, and improve network efficiency.
  • Powered by AI-driven optimization, it enables more sustainable, transparent supply chains.

About the role :

  • We're looking for a creative and organised Brand and Social Media Manager who can bring our story to life across US and India markets.
  • You'll help us showcase our wins, humanise our technology, and share our thought leadership through social media, events, PR, and brand storytelling that resonate with industry stakeholders, partners, and the investment community.
  • Key Responsibilities :

  • Develop and maintain a consistent posting calendar across LinkedIn, Facebook, WhatsApp, and Instagram.
  • Draft and schedule engaging, brand-aligned interventions for both US and India audiences.
  • Support creation of industry content such as white papers, short videos, and thought-leadership blogs.
  • Package existing content into social-ready formats (snippets, quotes, infographics).
  • Track analytics and report on performance for continuous improvement.
  • Work with internal teams to source stories, updates, and visuals.
  • Support brand-building initiatives, including PR outreach, events, and partnerships.
  • Requirements.

  • 4-6 years of experience managing social media and brand communication (B2B experience preferred).
  • Strong writing skills with a knack for humanising technical content.
  • Basic design / video editing skills (Canva, Adobe Express, or similar).
  • Familiarity with tools like Hootsuite, Buffer, or native scheduling platforms.
  • Experience supporting brand or PR initiatives a plus.
  • Proactive, detail-oriented, and able to work independently with minimal supervision.
  • What We Offer

  • Opportunity to work with a growing, innovative tech company operating across the US and India.
  • Exposure to multiple brand functions including social media, PR, and events.
  • Creative autonomy to shape our brand voice and presence.
  • (ref : iimjobs.com)

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