Perfomance Marketer

About the Company :

Aristok (pronounced Aristo-kay) is a Digital Marketing and Analytics firm helping Digital businesses on their growth path. In about 2.5 years of existence, we have grown to a team size of 80+, managing some of the leading brands in the country. The founding team has over 3 decade of cumulative experience across fields of Digital Strategy, Analytics, Performance Marketing and Marketing Technology.

Job Description :

End to end management of top clients – drive business and media strategy for the brands and help them drive growth. In this role, you will be accountable for high quality delivery across Paid Search, Paid Social, programmatic and affiliate channels for some of the leading brands in the country. A suitable candidate is expected to have core set of skills across project and time management, stakeholder management, driving efficiency and automation, self-drive to learn, written and verbal English skills, and desire to learn and grow within the digital marketing space.

Day-to-day responsibilities include :

• Leads strategy, performance, and account management on all key digital channels (Search, Social, Programmatic etc.) for a variety of clients.
• Be responsible for full client management process from enabling acquisition and onboarding, to day-to-day Digital Ad Operations and performance of client accounts, requiring interaction with both internal and external stakeholders.
• Work with leadership to modify strategic plans to provide expert advice, strategic thinking, and guidance to client on all digital campaigns and delivery.
• Carrying out creative and audience analysis. Performing A / B tests on creative and audiences to develop winning strategies.
• Understanding of analytics and reporting tools like Google Analytics, MMP platforms such as AppsFlyer, Branch etc.
• Responsible for effectively managing various client accounts and budgeting requirements optimising for Return on Ad Spends.
• Additionally, as required - research (industry, client, competitive, etc.); campaign analysis; time / task management; project management; prioritization of activities to meet deadlines
• Perform scheduled data analytics and interpretation exercises, with Excel and proprietary tools; Proficiency with Excel is critical
• Communicate proactively and be an effective time manager
• Provide strategic insights on the landing page, ad creative etc. for clients.
• Build, watch and maintain the digital advertising budget and track success metrics
• Be responsible for Quality and timely deliverables for clients requests.
• Work along with the team / Account manager on the QBRs and support / QA data for the QBR

Qualifications and Experience :

What's on Offer :