Unifi Capital - Manager - Branding & Marketing

The opportunity :

This is a unique opportunity for a marketing professional to be a significant role in the marketing function.

The role is part of the corporate strategy office and will communicate the firm's investment philosophy and exceptional track record to create high degree of brand salience, to elicit interest from discerning investors interested in listed Indian equities.

Role - Manager - Branding and Marketing

Location - Chennai

Key Responsibilities :

• Develop a strategic and operational framework for marketing communications
• Collaborate with agencies on collateral development (brochures, mailers, AVs) and sports / event management.
• Coordinate content collaboration with internal teams and external agencies for both internal and external communications
• Management of digital marketing, social media and the corporate website.
• Ensure consistent application of brand communication.
• Conduct brand research, competitor tracking, and analysis of campaigns and initiatives.
• Measure the effectiveness of campaigns and manage the allocated budget Proficiency in setting up & managing campaigns in digital marketing tools and platforms.
• Experience in working with web analytics, CRM systems, mailer apps and WhatsApp for Business (WABA)
• MBA / PGDM in Marketing from Tier 1 / 2 B-school.
• 2 to 5yrs of relevant experience

As a part of a very competitive and successful team that is obsessed with excellence, the work will offer the freedom to explore and challenge even the best.

Remuneration package will be competitive with industry standards with potential for significant performance-based upside

(ref : iimjobs.com)