Industry / Sector
Specialism
Analytics
Management Level
Senior Associate
Job Description & Summary
At PwC our people in brand management marketing and sales focus on collaboration to develop and execute strategic sales and marketing initiatives. These individuals focus on driving revenue growth promoting the Firms services enhancing brand visibility and capturing new business opportunities. They utilise market research digital marketing creative campaigns and effective sales strategies to engage clients enhance the firms brand and market presence and achieve organisational targets.
As a marketing generalist at PwC you will focus on a wide range of marketing activities aimed at promoting the Firms products or services. You will conduct market research develop marketing strategies create and execute marketing campaigns and analyse campaign performance. You will leverage a versatile skill set and knowledge in various marketing channels holding responsibility for validating brand consistency reaching target audiences and driving customer engagement and loyalty.
The Opportunity
As a GTM Execution Campaign Operations Senior Analyst within the Global Alliances Marketing team youll play a key role in delivering marketing campaigns from planning through execution. You will support the execution of strategic marketing campaigns through structured coordination content development and stakeholder alignment. This position requires strong attention to detail the ability to manage multiple stakeholders and experience coordinating across digital platforms and tools.
Youll contribute to the development of campaign assets ensure content quality and compliance and manage publishing workflows across email social and web. The role also involves supporting co-branded initiatives and ensuring contract-aligned execution for joint business relationships.
Responsibilities
Content Development and QA
Assist in development of campaign themes and overall strategy
Draft campaign emails social posts and website pages using templates and aligned with overall marketing strategy
Develop social media content for thought leadership and case study assets
Perform QA checks (links branding audience compliance) across content types
Coordinate C3 submissions and manage stakeholder reviews
Contracting and Joint Business Relationships
Ability to read and understand complex contracts ensuring deliverables fall within the scope of the contract
Navigate consultation process for Joint Business Relationships
Execution Support and Scheduling
Submit email and web updates in Workfront and track approval stages
Coordinate publishing and implementation of campaign assets
Co-Branding and Compliance Assistance
Assist in brand reviews OFRO consultations and final archiving of materials
Ensure content is saved with correct metadata in SharePoint repositories
Team Responsibilities
Assist with prioritization understanding timelines and ensuring timely delivery
Monitor and report on capacity constraints to leadership
Ability to work with and deliver to multiple stakeholders managing expectations and ensuring stakeholders remain informed
Job Requirements and Preferences :
Experience : 35 years in digital marketing content coordination or campaign operations and experience managing a team
Education and Qualifications : Bachelors degree
Language : English (Oral & Written)
Tools Proficiency :
Soft Skills :
Travel Requirements
Not Specified
Job Posting End Date
Required Experience :
Senior IC
Key Skills
Business,Information Management,Accounting,Corporate Risk Management,Faculty,Jms
Employment Type : Full-Time
Experience : years
Vacancy : 1
Associate Management • Kolkata, West Bengal, India