Senior Product Marketing Manager

About Company :

Trademo is a Global Supply Chain Intelligence SaaS Company, headquartered in Palo-Alto, US. Trademo collects public and private data on global trade transactions, sanctioned parties, trade tariffs, ESG and other events using its proprietary algorithms. Trademo analyzes and performs advanced data processing on billions of data points (50Tb+) using technologies like Graph Databases, Vector Databases, ElasticSearch, MongoDB, NLP and Machine Learning (LLMs) to build end-to-end visibility on Global Supply Chains.

Trademo's vision is to build a single truth on global supply chains to different stakeholders in global supply chains - discover new commerce opportunities, ensure compliance with trade regulations, resilience from unknown disruptions and automation for border security. World top giants like Amazon, Standard Chartered, Unilever and other 200+ enterprise customers are already on our platform. Trademo is recognized as the most innovative and disruptive startup in the bay area 2022.

Trademo stands out as one of the rarest Indian SaaS startups to secure 12.5 mn in seed funding. Founded by Shalabh Singhal, who is a third-time tech entrepreneur and an alumni of IIT BHU, CFA Institute USA, and Stanford GSB SEED. Our Trademo is backed by a remarkable team of leaders and entrepreneurs like Amit Singhal (Sr. VP, Google), Sridhar Ramaswamy (CEO, Snowflake), Neeraj Arora (Ex CBO, Whatsapp Group) .

What you will be doing here

• Develop and refine product positioning and messaging to clearly communicate value propositions for target audiences.
• Ensure consistency of messaging across all customer touchpoints, including website, sales materials, social media, and customer communications.
• Lead the development and execution of go to market strategies for product launches, including coordination of cross functional teams.
• Track and measure the effectiveness of product marketing initiatives and optimize strategies based on performance data.
• Build, manage, and mentor a high performing product marketing team, providing clear direction, career development, and support.
• Analyze customer behavior, adoption rates, and feedback to improve messaging and product positioning over time.

Desired Profile

Skills Required

Product Marketing