OpenXcell - Branding & Content Specialist

Branding & Content Specialist

About the job : Company Description

Founded in 2009, OpenXcell is a leader in AI-driven innovation, offering next-gen software development services to propel businesses into the future.

Our global team of 500+ experts has successfully delivered over 1000 transformative solutions, with specializations in AI strategy, custom LLMs, web and mobile app development, data engineering, and blockchain technologies.

We excel in creating tailored AI and software solutions that enhance productivity and optimize operations across various industries.

With strategic locations in India, the USA, and beyond, OpenXcell is your ideal partner in innovation.

Join us to unlock the power of AI and turn your ideas into revenue-generating business solutions.

Job description :

Role & responsibilities :

• Define and maintain the brand tone, voice, and messaging across all digital platforms.
• Plan, create and curate content for social, campaigns, blogs, and community posts.
• Collaborate with the design team to create visual templates, assets, and brand guidelines that are reusable and scalable.
• Plan and execute content for new game launches, seasonal events, and promotions.
• Work with product and marketing teams to align content with business goals and campaigns.
• Track trends, memes, and conversations that resonate with Gen Z and gaming communities, and adapt them to Minibets brand style.
• Ensure brand consistency and positioning across all communication.

Preferred candidate profile

Preferred Skills :

(ref : iimjobs.com)